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Betting Hero Delivers 500,000th Bettor to US Sports Betting Ecosystem with North Carolina Launch

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Betting Hero Delivers 500,000th Bettor to US Sports Betting Ecosystem with North Carolina Launch

 

With record growth of 25% of new customers since 2023, Betting Hero continues to deliver the most qualified bettors to major sportsbook operators
Betting Hero, the leading customer acquisition, retention, and development partner for U.S. sportsbooks, has today announced that on the back of its recent market entry into North Carolina, it has activated its landmark 500,000th customer for an affiliated operator.
With a pioneering live engagement strategy, Betting Hero has been at the forefront of creating a new betting audience across regulated U.S. states since the repeal of PASPA in July of 2018. Having delivered over 110,000 new bettors in 2023 alone, the activation experts have hit this latest milestone with a concerted pre-registration effort, which kicked off on March 1st in North Carolina.
“Thanks to our high-touch, concierge approach to customer acquisition and retention in combination with our proprietary in-house testing and research efforts, we intrinsically understand the needs and wants of sports and iCasino bettors nationwide,” said Betting Hero Founder and President Jai Maw. “As such, we are proud to represent their voice throughout the industry and believe in the power of consumer-led innovation being the key to long-term success. Delivering our 500,000th customer following a successful launch in North Carolina is just icing on the cake as far as we’re concerned. The millions of customer interactions we have had over the years is what has allowed us to reach this milestone so quickly, and we’re excited to exceed that pace as we work towards delivering another 500,000 customers in the years to come.”
Betting Hero is currently live across over 20 regulated sports betting states with in-person customer acquisition through Betting Hero Live Activation. It also complements its operator partnerships with unique, added-value insights and research under its Betting Hero Research division, providing operators with unparalleled offerings as well as an industry-defining holistic view of bettors.
“The excitement from the first few days of legalized betting has been amazing to see, not only from the sports fan perspective but also from the operators, sports teams, leagues, and sports bars in North Carolina. Our Betting Heroes have been busy helping new customers across the state since the launch and are quickly adding to our 500,000 total. If the first week of legal sports betting is any indication of the potential here, the Tar Heel state is going to be one to watch,” said Betting Hero COO and North Carolina native Jeff Gajewski.

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Blokotech appoints Nicolas Castearena as Commercial Director LATAM

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Blokotech appoints Nicolas Castearena as Commercial Director LATAM

 

Blokotech, a leading innovator in iGaming software solutions, has appointed Nicolas Castearena as Commercial Director LATAM, to accelerate growth across Latin America.

Castearena joins Blokotech with an impressive track record of cultivating high-value partnerships and expanding throughout LATAM. His career covers the crypto and Web3 sectors, where he showed a deep understanding of technology, innovation, and market dynamics.

Blokotech Commercial Director LATAM Nicolas Castearena said: “Blokotech’s potential for this region is immense and I cannot wait to play my role in ensuring we deliver on our targets. My localised knowledge and understanding of market nuances will be a valuable addition to the business.”

As Co-founder and CEO of Hashrate Solución, Nicolas has generated strong results by connecting iGaming solutions with real-world market needs – highlighting his entrepreneurial mindset and ability to spot opportunities in emerging tech spaces.

Blokotech Co-Founder and CEO Salvatore Messina added: “Nicolas brings the ideal balance of commercial expertise, technological insight, and strategic vision. His appointment marks a major moment in our LATAM expansion, and we’re hyper-confident about the value he’ll bring to our business and clients in the region.”

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Delaware Park Converts from VizExplorer to Quick Custom Intelligence’s (QCI) Enterprise Platform

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Quick Custom Intelligence (QCI), a leading provider of cutting-edge casino management solutions, is thrilled to announce that Delaware Park has selected the QCI Enterprise Platform to elevate its data-driven operations.

The strategic decision to transition from VizExplorer to QCI’s innovative platform highlights Delaware Park’s commitment to providing an enhanced guest experience through superior analytics and real-time operational insights.

Delaware Park, a prominent gaming destination in Delaware, is well-known for offering its guests exceptional service. By adopting the QCI Enterprise Platform, Delaware Park will now leverage advanced marketing and data analytics to optimize their performance and guest satisfaction.

Terry Glebocki, President & General Manager of Delaware Park, shared her thoughts on the transition: Delaware Park Casino is excited to partner with QCI. “The real-time insights and innovative analytics provided by QCI will enable us to make data-driven decisions that will enhance the overall experience for our customers and improve our internal processes.”

Andrew Cardno, CTO of QCI, expressed his excitement about the partnership: “We are honored to welcome Delaware Park to the expanding network of gaming properties utilizing the QCI Enterprise Platform. By choosing QCI, Delaware Park demonstrates a strong commitment to innovation, and we look forward to supporting their efforts to streamline operations and drive revenue.”

Melissa Chiaurro, President of VizExplorer, also commented on the collaboration: “The Viz team is excited to begin transitioning our clients to the QCI Platform. This move will not only enhance their analytical capabilities but also offer a more user-friendly experience and deeper insights into player behaviors. We are committed to making the migration process as smooth as possible and are eager to see the innovative opportunities that QCI will unlock for our partners.”

 

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Confut USA and BetExpo explore the football and iGaming market

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Confut USA and BetExpo join forces to provide a unique experience, bringing together speakers and professionals from the global football and iGaming industries in a single event, which will take place on June 11th and 12th, at the Hilton Miami Downtown.

Over the course of two days, participants will have the opportunity to explore topics such as sports betting, market trends, technological innovations and business opportunities.

Arthur Lobo, CEO of Confut, commented on the partnership: “The partnership with BetExpo represents a strategic merger of two industries that go hand in hand: football and iGaming. This move not only expands the diversity of content at the event, but also creates an ecosystem that is conducive to generating business between companies in the betting sector, clubs, leagues and other stakeholders. In addition, it promotes fundamental discussions on regulation, technology integration and best practices in the market.”

In addition, Pedrão Bet, CEO of BetExpo, also stated how positive the union of the two events will be:

“The partnership between BetExpo and Confut represents a strategic union of great impact, combining expertise, innovation and joining two sectors that are rapidly expanding in the global market.”

For brands looking to activate their business in these two markets, Confut USA and BetExpo offer exclusive business opportunities and experiences.

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