Press Releases
GeoComply: Super Bowl LVIII Weekend Volumes Increase 22% Year-Over-Year as United States Legal Online Betting Grows

GeoComply, a global leader in advanced anti-fraud and geolocation compliance technologies, has announced a 22.3 percent increase in geolocation checks throughout Super Bowl weekend, surpassing last year’s figures. This sustained growth underscores an important shift in the United States towards a state-regulated, taxed and secure betting environment, enabling more Americans to place legal bets on the year’s most anticipated football game. GeoComply analyzed its data across 28 US states*, Washington DC and Puerto Rico with legal, online sports betting during Super Bowl LVIII weekend.
“The continued transition to the legal market set the stage for a historic first Super Bowl in Las Vegas and the record-breaking results we saw did not disappoint. We are proud to help foster the growth of a regulated industry that puts accountability, security and player protection at the forefront,” the founder and Chief Executive Officer for GeoComply, Anna Sainsbury, said. “Compliance drives our mission and with that commitment we strive to help our customers reliably and responsibly expand the player funnel and boost their businesses. Every year the legal market grows is good news for consumers and states and bad news for illegal offshore sportsbooks that become marginalized.”
Additional Key Insights from Super Bowl LVIII Include:
- Throughout Super Bowl weekend, GeoComply saw a total of 8.5 million active accounts across states where online sports betting is legal. This represents a 15 percent increase over last year’s Super Bowl
- During the two weeks leading up to the Super Bowl, GeoComply saw more than 1.77 million new users sign up for legal online betting accounts
- Since the start of the 2023/2024 NFL season through the Super Bowl, GeoComply customers have added more than 13.7 million new accounts, a 28 percent increase from last season
- Minutes before kick-off, GeoComply saw a massive spike in traffic totaling 14.75 thousand transactions per second (TPS) immediately. This was the highest TPS ever recorded on GeoComply’s systems, nearly doubling the last Super Bowl’s peak
- Tale of two Kansas cities: Chiefs fans on both sides of the Kansas City border want to support their team. GeoComply’s real-time pin drop map from Super Bowl Sunday shows legal activity in Kansas, while just across the street in Missouri they are blocked from betting
(GeoComply will be releasing additional Super Bowl data insights later this week.)
GeoComply’s technology is critical for the online sports betting industry. Its platform uses more than 800 data points to accurately confirm that players are located in a state where sports betting is legal before placing a bet. Super Bowl LVIII represents many new growth milestones for the legal online sports betting industry but it also represents a significant technical achievement that ensures that players have a fantastic experience and regulators have the proper assurances that all bets placed fall within the appropriate state borders.
“GeoComply’s technology brings the perfect blend of geolocation precision mixed with a rock-solid player experience,” Sainsbury said. “These two aspects of our platform are critical to the industry’s success as a whole and we designed the solution to meet these massive spikes in demand without compromising on either of them. Innovation is at the core of our brand and we will continue to improve on our technology with the expectation that by the next Super Bowl, more states and more players will join the masses.”
*GeoComply’s Super Bowl data is based on GeoComply’s aggregated geolocation transactions for its United States sportsbook customers in regulated states including Massachusetts, Kentucky, Maine, Vermont and Puerto Rico, all new regulated markets since last year’s Super Bowl. The data does not include Florida. Unless otherwise indicated, data for this release was collected starting at 12am ET on February 10 and continuing through the completion of the Super Bowl on February 11.
GeoComply has a unique view of the United States online sports betting market as the trusted geolocation supplier for many of the regulated online sports betting operators in the United States. GeoComply’s data does not purport to be definitive or represent the entire United States market but is intended to provide general insights into relevant market dynamics.
This press release has not been reviewed, authorized, or endorsed by the National Football League (NFL).
Latest News
SX Bet Bets Big on Berachain: Bringing Web3 Sports Betting to Bera

SX Bet is the fastest-growing on-chain betting exchange—built for the future of sports and crypto.
SX Bet has officially launched on Berachain, marking the next milestone in its cross-chain expansion strategy. With over 2 million bets placed, $675 million wagered, and 93% year-over-year growth in volume, SX Bet is reshaping the future of sports betting — and Berachain is the next big stage.
SX Bet’s Berachain launch comes with a unique incentive structure designed to reward bettors for their activity. Users can now place bets using the native $HONEY stablecoin and earn $SXBRT, a receipt token that can be staked to the SX Vault on BeraHub to generate weekly yields in $BGT, Berachain’s governance token. The more you win, the more you earn.
SX Bet will be hosting a summer Berachain betting tournament with a 69,420 bet credit prize pool from May 31 – July 14th and airdropping bet credits to top Berachain communities.
But the Berachain deployment is not just about incentives. It’s about creating a scalable global liquidity hub for bettors and builders alike. Builders can leverage SX liquidity to launch their own custom betting frontends and experiences.
“SX Bet isn’t just a single dApp — it’s a betting protocol anyone can build on. With this Berachain launch, we’re not just growing SX, we’re growing the entire Web3 betting ecosystem,” said Andrew Young, SX Bet Project Lead.
The cross-chain architecture enables shared liquidity across multiple blockchains, allowing users to place bets on their preferred chain without sacrificing odds or depth.
Already the top sports betting dApp by volume on Arbitrum, SX Bet has achieved sustained growth without relying on ongoing incentives — proving that sharp odds, fast UX, and a product-first approach win. Bettors choose SX for its peer-to-peer, non-custodial, on-chain model — a platform with the best odds, deepest liquidity, and a clear message: winners are welcome.
SX Bet is setting the standard for scalable sports betting infrastructure in Web3.
For bettors: more rewards, deeper liquidity, and better odds.
For builders: a plug-and-play liquidity engine to leverage and build upon.
For chains: a sticky, high-volume dApp proven to drive user growth and retention.
Start betting and earning on Berachain today: bera.bet
Latest News
Win Systems will showcase its latest innovations at an exclusive showroom in Peru

Win Systems, a leading provider of technology for the gaming and entertainment industry, will host an exclusive event on May 28 and 29 at its offices in Peru, where it will present a showroom dedicated to present its latest innovations in products and solutions for casinos and venues.
One of the main highlights of the event will be the live presentation of the Gold Club Colors electronic roulette, an evolution of the company’s flagship model that incorporates a high level of aesthetic and functional customization. This upgraded version allows the product design to be adapted to the visual identity of each casino, providing a unique opportunity to enhance the ambiance and distinctive character of every venue. Operators will be able to fully customize the LED colors and handrests, as well as other key components such as the cylinder, ball track cone, and cylinder cover, achieving seamless integration with the casino environment. This flexibility makes the Gold Club Colors a strategic tool to stand out visually and enrich the gaming experience.
“We want our partners and operators in Peru to experience this firsthand. This event will not only allow them to explore our products in detail but also see how the new functionalities of the Colors take the gaming experience to the next level,” said Galy Olazo, Country Manager Peru.
In addition to the aesthetic customization options, attendees will be introduced to the new game layout design and the innovative dynamic paytable, which adjusts payouts according to each game’s dynamics, offering a more strategic and engaging experience for players.
The Win Systems showroom in Peru is a unique opportunity to see one of the world’s most renowned electronic roulettes in action—now with more technology, more customization, and more value for operators.
Win Systems invites all interested parties to schedule an appointment by writing to [email protected].
Canada
IAGR announces program for IAGR2025 conference in Toronto

The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.
With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.
The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.
IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.
‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.
‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’
Confirmed speakers and panellists include:
- Andrew Rhodes, CEO, Gambling Commission, Great Britain
- Anders Dorph, Director, Danish Gambling Authority, Denmark
- Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
- Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
- Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
- Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
- Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
- Rasmus Kjaergaard, CEO, Mindway AI, Denmark
- Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
- Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
- Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
- Steven Blackburn, Partner, Ashurst Risk Advisory, Australia
The event will be held at The Westin Harbour Castle on Toronto’s waterfront.
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