partnerships
SportsGrid Network Launches FAST Channel on Amazon Freevee

SportsGrid, Inc. announced the global distribution agreement with Amazon to launch their SportsGrid FAST channel on Amazon Freevee. SportsGrid Network is the world’s first and only 24-hour streaming FAST channel dedicated to serving the massive global sports wagering audience with live exclusive programming providing comprehensive real-time coverage of pre-game and in-game sports betting odds and related data.
SportsGrid Network will be joining more than 200 free linear channels on Freevee, that are available on the service’s standalone app and will be live within the Prime Video app. SportsGrid will be available today streaming on Freevee throughout the United States.
“It is an exciting day for the SportsGrid executive team to partner with Amazon Freevee and Prime Video services offering their millions of users access to the best destination source for sports betting news, real-time data, and expert commentary. We look forward to the Amazon partnership to innovate and develop new tools to engage and redefine the sports viewers betting experience,” said Louis Maione, President and Co-Founder of SportsGrid.
Amazon Freevee, formerly known as IMDb TV, is a streaming video service with thousands of premium movies and TV shows, including Originals and FAST channels, available anytime, for free.
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BetMGM Partners with Fremantle to Launch New âThe Price is Rightâ Game

BetMGM and Fremantle, a world leader in creating, producing and distributing entertainment content, announced the introduction of âThe Lionâs Share,â a new pricing game for âThe Price is Right,â televisionâs longest-consecutive running game show. BetMGM, a leading iGaming and sports betting operator, will sponsor the game throughout the showâs 54th season. âThe Lionâs Shareâ is the first custom-branded game in the showâs history and will debut Monday, Sept. 22 in the premiere episode on CBS.
âBetMGM is always looking for ways to create legendary moments. This collaboration combines the legacy of an iconic gameshow with the excitement of the BetMGM brand. The rarity of a new pricing game and the opportunity for players to win one of the largest prizes in the showâs history reflects BetMGMâs focus on bringing a world of unmatched entertainment to our players,â Matt Prevost, Chief Revenue Officer at BetMGM, said.
âThe Lionâs Shareâ game was created as part of the partnership between BetMGM and Fremantle and is the first new pricing game to be added to the show since 2021. Contestants will have an opportunity to win up to $500,000 in cash, cars, trips, and prizes. The game begins with a challenge, where players judge if the prices of everyday items are correct. Each right answer earns them a ball, for a maximum of five. They then step into a wind tunnel chamber to collect the number of balls theyâve earned, with each ball corresponding to a particular prize, or possibly a âLose It Allâ option. Contestants reveal their prizes one at a time or may stop at any point to keep what theyâve won.
âItâs an exciting moment when a new game is added. Partnering with BetMGM, a brand known for innovation in games and entertainment, is the perfect collaboration. We look forward to bringing a fresh energy to a timeless format, while honoring the iconic gameplay fans know and love,â Suzanne Lopez, COO of Fremantle, said.
In January 2025, BetMGM announced a multi-year agreement with Fremantle that secured the intellectual property rights for iconic game shows âThe Price is Rightâ and âFamily Feudâ for slots, table games and non-traditional casino games. The Price is Right Big Wheel Bonus is now available exclusively at BetMGM Casino platforms. The Price is Right Fortune Pick and The Price is Right Gold Blitz Ultimate are scheduled to debut in September. Other titles scheduled during the fall include Cliff Hangers, Plinko, The Big Wheel, and Pathfinder. In addition, a âLionâs Shareâ online casino game is in development with a planned 2026 release.
BetMGMâs award-winning online casino is home to over 5400 titles across North American markets and one of the largest state-by-state exclusive progressive jackpot networks. BetMGMâs jackpot network currently consists of over 25 games including popular titles such as MGM Grand Millions, Bison Fury, and 15 Lanterns. Players can earn BetMGM Rewards Points and Tier Credits by playing at BetMGM Casino. BetMGM Rewards points can be redeemed for digital bonuses, MGM Rewards Points, and Marriott Bonvoy Points.
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Influencer Rafa Campelo Becomes the New Face of MC Gamesâ Social Media Presence

MC Gamesâ social media has gained a new face in recent days: influencer Rafaella Campelo. Representing women in the online gaming world, Rafaela will be responsible for ensuring the pageâs content, informing the public about the latest developments and answering followersâ main questions.
âItâs a gift for me and confirmation that Iâm on the right path. I love this world, and being able to work in it is extremely rewarding. Even more so when I realize that the âreviewâ I write reaches people and that they relate to it. Itâs an incredible feeling,â Rafa said.
Despite his passion for soccer, when it comes to online games, he has a different choice. âI have my favorite: Veio do Raio! (laughs) Itâs that slot I always end up choosing, you know? When I feel like having some fun, thatâs where I go,” he explains.
In addition to Rafa Campelo, MC Gamesâ social media channels also feature influencer Waltinho, a well-known figure among the bet audience.
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Atlas World Sports Names Las Vegas Sports Betting Veteran Gary Greene as Lead Football Analyst

Atlas World Sports, the fast-rising hub for sports betting data, odds comparisons, and fantasy contests, announces today that longtime Las Vegas-based handicapper and broadcaster Gary Greene has joined the company as its official NFL and College Football Ambassador and Lead Betting Analyst for the 2025 season.
For more than three decades, Greene has been a fixture in Las Vegas sportsbooks and on the airwaves, publishing the Bluebook Football Betting Magazine and hosting the city’s longest-running sports radio show. He has built a reputation as a trusted voice who educates bettors while delivering sharp analysis on all sports.
Each week, Greene will deliver NFL and college football coverage for Atlas World Sports, including:
- Stock Up / Stock Down analysis of teams and players
- Bad Beats, Biggest Disappointments, Deceiving Boxscores from the previous week
- Major Line Movers of the week
- Exclusive Hot Trends for the upcoming week
“Welcoming Gary Greene to Atlas World Sports is a game-changer for our platform and our community,” said Robert Kraft, CEO of Atlas World Sports. “Gary’s decades of experience, proven track record, and genuine connection with sports bettors perfectly align with our mission to empower bettors with insight they can trust. With Gary’s guidance, our users will have even more tools at their disposal to make smarter bets.”
Gary Greene added, “Sports betting is about more than just numbers. It’s about reading the market, spotting opportunities, and offering fans actionable advice. Atlas World Sports shares that vision, and I couldn’t be more excited to bring my experience to their audience for the NFL season.”
Atlas World Sports is often described as the “Expedia for Sportsbooks,” helping users compare odds, promotions, and bet types across multiple platforms. The app integrates with major operators, including DraftKings, FanDuel, Caesars, BetMGM, and Hard Rock, and leverages AI to deliver personalized recommendations, value bets, and smart alerts.
With partnerships already in place with the NBA, NFL, MLB, PGA, UFC, and others, the company recently secured investment from Starkel Capital Management as part of its ongoing Series A fundraising, positioning it for continued growth in both the sports betting and fantasy markets.
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