Latest News
Endblock: A Revolutionary Reverse Betting System Empowers Players to Win Big

Introducing Endblock.io, a revolutionary collective reverse betting system set to revolutionize the decentralized Gambling and DeFi industry (Gambfi). Simplicity meets sophistication in this world’s first reverse crypto betting game, where getting started is as easy as hitting a button on a website. At the same time, the game offers a rich nuance for players who wish to maneuver and strategize. Even if a player does not win the primary jackpot, they will still unlock an extravaganza of bonuses: free tokens, pool rewards, and more lotteries like the Mega Jackpot!
Endblock is set to raise the curtains and reveal the world’s first truly decentralized and 100% on-blockchain Gambfi system in the first week of February this year.
Endblock.io: Sophistication in Simplicity
Endblock’s jackpots are incredibly straightforward. All a user needs is to connect their wallet, hit the “Reset Blocks” button, and wait for the block counter to reach zero. The last person to reset the block wins the entire jackpot if no one else resets it before the jackpot block counter gets to zero. Moreover, if the “blocks until lottery” counter hits zero and no one wins the jackpot, the prize is distributed through the lottery and pools.
Players can further up their game by timing their block resets strategically and earning additional rewards through pools and lotteries. Each time a user “Reset Blocks,” it also mints END token, which can be used to burn it to earn BNB (or any other crypto the protocol uses) or reset blocks, drastically reducing the supply and increasing the benefits of the pools.
Endblock’s social aspect adds yet another layer of nuance to the experience by allowing players to collaborate, strategize and refer friends to unlock a 5% affiliate reward from all the resets they do on the platform. There’s a dedicated dashboard to facilitate referrals on Endblock’s website.
Gambling without the Gamble
Endblock is revolutionizing the gambling finance ecosystem with its unique ability to reward ALL players! Not only do all bettors get a free entry into another lottery, but they also receive END tokensâEndblock’s premier token that unlocks a variety of advantages.
Collectively, these mechanics enable a dual-pronged strategy where END tokens are burned through Mega Jackpots and locked through pool incentivesâturning END into a powerful deflationary token that will continue to expand its repertoire of utilities over time.
Bulletproof Security with True Decentralization
Unlike competing projects, Endblock is the world’s first reverse betting system wholly powered by blockchain technology’s power.
The user’s funds go directly into their wallets, from where everything is handled exclusively through automated and publicly-reviewable smart contracts. In doing so, Endblock has made itself secure and tamper-resistantâjust as decentralized applications were meant to be.
While little is known about the creators, one thing is for sure: decentralization is a core guiding principle of their philosophy.
Instead of building up their personal brand by seizing control and credit for this project, they have released a set of genuinely decentralized endpoints that operate independently through the power of blockchain.
In that sense, Endblock is highly inspired by Satoshi Nakamoto’s release of Bitcoin. The creators believe that for Endblock to truly challenge the status quo and disrupt the gambling finance industry, it must be able to stand on its own legs without any entities pulling the strings from behind the curtains.
Although the world may never meet the minds behind this innovative project, proponents of decentralization will likely hail this as a monumental step in the right direction.
Canada
NetGaming Goes Live in Ontario with Rush Street Interactive via BetRivers Platform

NetGaming, a fast-growing online casino content supplier, is proud to announce its launch in Ontario with Rush Street Interactive, Inc., a leading online casino and sports betting company in the United States, Canada and Latin America. This strategic collaboration marks a significant milestone for NetGaming as it continues to expand its footprint across regulated North American markets.
As part of the launch, Ontario players on BetRivers can now enjoy a diverse portfolio of NetGaming titles, known for their high-quality graphics, immersive gameplay, and unique themes. Standout games such as Zeus’s Thunderbolt, Bison Gold, and Fireball Inferno are among the first to go live, with additional titles set to follow soon.
This partnership is just the beginning. NetGaming plans to extend its collaboration with Rush Street Interactive into Michigan, New Jersey, Pennsylvania, Delaware, and Mexico over the coming months.
Pallavi Deshmukh, CEO of NetGaming, commented: âWe are thrilled to go live with Rush Street Interactive, a powerhouse operator with a strong presence and loyal player base. This launch marks a significant milestone in our
North American expansion strategy and underscores our commitment to delivering exceptional gaming experiences tailored to local player preferences across the region.â
Richard Schwartz, CEO of Rush Street Interactive, commented: âWe are pleased to partner with NetGaming to bring innovative, premium games to our players in Ontario. This collaboration aligns with our strategy to offer world-class
entertainment through engaging, action-packed online casino games. We look forward to expanding this partnership into additional regulated markets in the months ahead.â
This strategic partnership highlights both companies’ dedication to providing high- quality, innovative, and responsible entertainment to players in regulated markets.
Compliance Updates
The Saskatchewan Indian Gaming Authority (SIGA) Selects New Board Chair

The Saskatchewan Indian Gaming Authority (SIGA) has announced Chief Tammy Cook-Searson, of the Lac La Ronge Indian Band, as its new Board Chair for SIGAâs Board of Directors.
SIGA is a non-profit First Nation gaming operator for seven land-based casinos and the online gaming platform PlayNow.com in Saskatchewan.
Chief Cook-Searson first joined SIGAâs Board of Directors in 2018 and has been a regular SIGA Board member as well as a member of SIGAâs Audit & Finance Committee.
She is serving in her 20th year as Chief of Lac La Ronge Indian Band and has a Master of Business Administration (MBA) degree and a graduate diploma in management from Athabasca University. She also holds honorary degrees from the University of Regina, the Saskatchewan Indian Institute of Technologies (SIIT) and Saskatchewan Polytechnic.
Chief Cook-Searson replaces outgoing Board Chair former Chief of Muskowekwan First Nation Reginald Bellerose, who has held the Board Chair position since February 4, 2015.
Latest News
SCCG Announces Strategic Partnership with Applift

SCCG Management has announced a strategic partnership with Applift, the worldâs top performance App Store Optimization (ASO) agency. This partnership will introduce Appliftâs proprietary ASO technology and advanced growth strategies to gaming companies worldwide, leveraging SCCGâs unmatched distribution capabilities and expansive gaming ecosystem of 120+ client partners.
Applift has earned a reputation as the gold standard in app growth by delivering data-driven ASO strategies powered by proprietary AI tools and the most comprehensive keyword intelligence system in the industry. Their work drives top keyword rankings, scalable user acquisition, and real business impact â increasing FTDs, improving retention, and maximizing LTV for some of the worldâs most successful gaming, finance, utility, and AI apps.
Through this partnership, SCCG will activate its global network â with offices in every major gaming market across North America, LATAM, Europe, Africa, and Asia â to bring Appliftâs breakthrough ASO technology to gambling companies seeking to scale user acquisition, boost visibility, and outperform the competition in app stores.
âAt SCCG, we identify and scale the technologies that shape the future of gambling,â said Stephen Crystal, Founder and CEO of SCCG Management.
âAppliftâs ASO platform is a game-changer. Our partnership gives gaming companies a proven solution to turn mobile visibility into performance at scale â and our global presence ensures the right operators and platforms benefit from this innovation.â
âAt Applift, weâve helped top gaming apps dominate the app stores, turning visibility into performance and installs into high-value users â all through our unmatched ASO technology and data-driven approach. Partnering with SCCG is a natural step forward. Their strategic footprint in the gaming world perfectly complements our ability to scale app growth at the highest level. Together, weâre not just optimizing â weâre redefining how gaming brands win in the app stores. I couldnât be more confident in what weâll achieve,â said Bar Nakash, CEO of Applift.
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