Press Releases
Arooga’s® Grille House & Sports Bar Partners with PlaySugarHouse for Sportsbook at Their Shelton, Connecticut Location

Harrisburg, Pa based restaurant group Arooga’s Grille House & Sports Bar announced that their Shelton, Connecticut franchise location has teamed up with The Connecticut Lottery Corporation to launch their new retail sportsbook PlaySugarHouse, a sports wagering platform from Rush Street Interactive. This will be the first location of the brand to offer sports betting, which will operate within the Arooga’s location.
Located at 387 Bridgeport Ave., Shelton, Ct and owned by Arooga’s franchise group McBride Holding Company, LLC, this location is over seven-thousand square feet, seats two hundred and fifty guests and has over one hundred wall-to-wall HD TVs. Franchise co-owner David McBride is planning extensive renovations to create a dedicated space for the PlaySugarHouse concept, which will include multiple kiosks and teller stations along with Arooga’s famous two-story video wall.
“We have always paid attention to the expanding gaming landscape in the Northeast and have been hopeful that sports wagering would become available to us,” said David McBride, Chief Operating Officer of McBride Holding Company, LLC, and co-owner of the Arooga’s Shelton franchise location. “The proposed layout for PlaySugarHouse is really magnificent with up to fifteen kiosks, so there will be plenty of room to satisfy all guests within the restaurant as well as patrons who would like to stop by and place a bet.”
“We are extremely excited that the CT lottery has chosen Arooga’s Grille House and Sports Bar in Shelton, Ct to launch of the Connecticut’s sports book locations,” said James Belli, Vice President of McBride Holding Company, LLC, and co-owner of Arooga’s Shelton. “This partnership will offer guests throughout the region an unparalleled opportunity to watch a game and place a sports bet in what we believe is one of, if not the best, sports atmospheres in Connecticut. Guests can come to watch numerous sporting events on over one hundred televisions, enjoy a beverage from one of over fifty-nine draft beer offerings, and enjoy some award-winning wings and other mouth-watering eats. We are thrilled and look forward to the future of this partnership.”
The new PlaySugarHouse sportsbook is projected to open in December of 2022 after renovations are complete and all necessary licensing is in place. McBride Holding Company, LLC is the owner of three Arooga’s franchises in Warwick, RI, Attleboro, Ma, and Shelton, Ct, and is the principal partner with The Connecticut Lottery Corporation for this venture.
“We are thrilled to really step up our sports bar game and offer this exciting experience to our guests,” said Gary Huether, Arooga’s Grille House & Sports Bar parent company owner and President. “Sports betting is a natural fit for an award-winning sports bar.”
The recipient of several national accolades, including selection as America’s Next Top Restaurant Franchise, as well as recognition among Entrepreneur Magazine’s Top 500 Franchises of 2020 & 2021, and Top 200 Food Franchises 2020, Franchise Times Top 200 + 2020, and FranServe Fran-Tastic 500 2021, the Arooga’s restaurant company continues to charm the industry with its commitment to utilizing the latest technology in enhancing the guest experience and improving operational practices, creating unique and delicious menu items observing environmentally responsible operation methods in their restaurants as part of their certification by the Green Restaurant Association.
Latest News
RG24seven collaborates with industry experts to expand landmark Sports Betting training for gaming employees

RG24seven Virtual Training, the industry-leading, free video-based virtual training system for casino and gaming employees and a BMM Innovation Group (BIG) company, is pleased to expand training offerings to include new sports betting courses. The new courses highlight the fundamentals of sports betting, the legal landscape, ethics and marketing, and responsible gaming practices.
Wendy Anderson, CEO of RG24seven Virtual Training, said, “We all play a part in upholding the reputation and credibility of our industry. We brought together top experts in the industry to create these courses and ensure that gaming employees are fully informed about all aspects of working in and around sports betting.”
Victoria Reed, CEO of Better Change and Strategic Advisor for RG24seven, added, “We also want to provide gaming employees with as much information as possible about the variables that influence the sports betting industry, such as the laws, its reputation, and why it’s important that we remain as ethical as possible. We hope learners will gain a strong working knowledge of sports betting, as well as understand the significance of the regulations, integrity in sports, and responsible gaming.”
Anderson concluded, “Sports betting is meant to be fun, and it’s even more so when you fully understand not only the terminology but also how you can protect both yourself and your customers from gambling harm. We welcome gaming company executives, managers, and other representatives to request organization-wide access to our new training.”
Latest News
Wildly popular ‘Fortune Tiger’ game among PG Soft Brazil rollout

Global iGaming powerhouse SkillOnNet has announced the expansion of its strategic partnership with award-winning game developer PG Soft bringing the studio’s acclaimed content to the regulated Brazilian market.
The move comes just months after SkillOnNet went live in Brazil with its licensed brands PlayUZU.br and BacanaPlay.br, as one of the first operators to gain approval from the brand-new licensing regime.
The integration of PG Soft’s engaging portfolio, including the wildly popular Fortune Tiger, will bolster SkillOnNet’s offering in one of the most exciting emerging markets in the world.
Fortune Tiger, known locally as Jogo do Tigrinho, has become a cultural phenomenon in Brazil. Its rapid rise has been fueled by viral marketing on platforms like TikTok and YouTube, where influencers showcase big wins and gameplay tips.
PG Soft’s content is already live in over 100 countries and supports 23 languages and 100 currencies. Known for rich visuals and innovative mechanics, the studio has earned global recognition for its ability to connect with players across diverse markets.
SkillOnNet operates more than 40 brands in regulated markets globally and boasts a platform of over 7,000 titles from the industry’s top providers. PG Soft’s integration further diversifies SkillOnNet’s content portfolio, solidifying its position as a key player in Brazil’s rapidly growing iGaming landscape.
Jani Kontturi, Head of Games at SkillOnNet said: “Brazil is a market full of potential, and we’re investing heavily to ensure we become a top-tier operator here. PG Soft’s content, especially Fortune Tiger, has already made a big impact in the region. This collaboration strengthens our commitment to localising our offering and bringing world-class entertainment to the market.”
PG Soft commented: “We’re delighted to extend our partnership with SkillOnNet into Brazil, a market where our games – especially Fortune Tiger – have really resonated with players. SkillOnNet is a leading name in regulated markets, and their ambitious plans for Brazil match our own. We’re confident that this collaboration will set a new benchmark for quality and engagement in the region.”
Conferences
EGT Digital at SBC Summit Americas 2025: High-tech gaming solutions for brilliant performance

EGT Digital is ready for its first memorable participation in SBC Summit Americas. The company has prepared a fascinating range of innovative online gaming products, which will be available at booth C290.
EGT Digital will demonstrate its impressive portfolio of in-house developed slot games, including over 140 popular titles, as well as the jackpot bestsellers Bell Link, High Cash, Clover Chance, and Single Progressive Jackpot.
Visitors will also be able to learn more about the 4-level multi-denomination Gods & Kings Link, the latest member of the company’s jackpot family. Its first 2 games – Glorious Alexander and Ape of Luck, will provide players with numerous opportunities for winning and entertainment.
The newest addition to Clover Chance – the 5×6 Fruity Shots game, will also attract players’ attention. With a vibrant cocktail theme, it will offer functionalities such as the Toppling Reels feature, adding extra excitement by filling empty positions with new symbols, thus creating even more chances to win.
The company’s iGaming platform X-Nave will also be on display to provide operators with everything they need to build and grow their online business. It will demonstrate its 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Standing out with great versatility, each of them is able to function as part of the turnkey solution or independently, as they allow seamless integration with third-party developments.
The Sport Product will introduce its rich sports and esports content across a number of markets around the world. EGT Digital’s Gaming Aggregator will reveal a vast range of over 13,000 titles from more than 130 popular providers, as well as a lot of functionalities for content personalization. X-Nave’s CRM Engine with its ever-evolving player management tools and bonus features, as well as the Payment Gateway, covering a wide variety of payment methods, will further expand operators’ capabilities to create customized and more engaging offerings for their customers.
“SBC Summit Americas is a well-established event, bringing together key players from across the LATAM region,” said Tsvetomira Drumeva, Head of Sales at EGT Digital. “I am confident that our participation will provide us with numerous options to start new high-potential collaborations and strengthen our existing partnerships. We are also happy to be among the finalists in the SBC Awards Americas 2025 this year.”
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