partnerships
Kindred selects Nuvei to enhance their payment offering
Nuvei Corporation, tomorrow’s payment platform, announces that it is entering into a partnership with Kindred Group plc to support the sports betting, bingo, and online casino operator with payment services in many of its key markets.
Nuvei is enabling Kindred players across Europe to deposit and request payouts via its market-leading payment acceptance, acquiring services, instant payout and smart routing technology.
Nuvei’s smart transaction routing capabilities, sophisticated and customizable approach to PSD2 Strong Customer Authentication, and deep iGaming industry and regulatory knowledge, enable Kindred Group to maximize card acceptance rates. Nuvei’s market-leading platform features, including partial approvals and one-click deposits for returning players are also boosting player conversion and accelerate Kindred’s revenue growth through payments.
Kindred Group operates a number of highly successful iGaming brands in Europe including Unibet, Maria Casino, 32Red, and Bingo.com.
“Maximizing player conversion in our cashier, including via best-in-class card acceptance rates, is critical to our growth ambitions. Nuvei has an excellent reputation in iGaming and a proven track record of delivering a seamless and secure payment experience in countries all over the globe. This made it an easy decision to partner in many of our key markets,” said Mickael Marceau, Director Payment Solutions at Kindred Group.
“We are looking forward to extending this partnership further as we continue to improve our player experience for all of our brands internationally,” Marceau added.
Nuvei President Yuval Ziv commented: “Offering iGaming operators optimized conversion rates to accelerate growth and maximize revenues, as well as unparalleled experiences for players, is how Nuvei has developed its reputation as the leading payments partner in the iGaming industry. Kindred operates some of the most recognizable brands in European iGaming so we’re proud to be supporting its growth across Europe.”
Latest News
21VIRAL Integrates Air Dice Group Games
21VIRAL, the Latin American-focused games aggregator and solution provider, has onboarded Air Dice Group’s games portfolio.
21VIRAL, which is creating a streamlined integration, onboarding and transparent pricing in the iGaming casino and game aggregation supply vertical, announced the onboarding of Air Dice Group today.
The distribution deal allows 21VIRAL access to Air Dice’s complete portfolio of content. Air Dice specialises in strategy-influenced money games, which are in high demand across Latin America.
Christoph Härtel, CEO of 21VIRAL, said: “Our business is customer-first, and building out a great CRX experience is our goal. Having looked at the market incumbents, we decided to specialise in the Latin American market, given its current growth, which is double-digit, and is expected to maintain high levels of growth over the next 5 to 10 years.”
“We have already onboarded several industry-established operators and game providers in record time using AI to facilitate faster and more streamlined workflows. We are, therefore, delighted to work with Air Dice Group to ensure their massively popular games, such as Wild Cash, Coco Craze, and Book of Goddess, are available to our operator’s portfolio of games content.
However, one of the limiting factors, especially if you are an operator or game provider, is the technical integration expertise and market access within the supply chain. If a game provider wishes to have their games deployed on Operator A’s website, but they are yet to be available to that operator, 21VIRAL’s GameConnector will be the provider’s enabler with all the technical integration, heavy lifting, and onboarding. We will also offer reverse integration, which means that we integrate our GameConnector Platform into their systems – therefore, the operators have less effort.
Simply, it’s a win-win, as many game providers in other territories, such as continental Europe, lack the commercial and technical distribution to enter LatAm—we do all that from them—and the operator gets access to the unique game content in the supply chain that can enhance their players’ engagement and revenue opportunities.”
Rocio Moitino, Director for LatAm, Air Dice Group added: “Latin America has proven to be an expanding and high-growth market for our games content over the last few years, and it continues to increase. We are delighted to increase our market accessibility with 21VIRAL’s team, as they provide faster speed to market to enable operators to access and publish our unique games to their casino lobby in quicker timeframes.”
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Amusnet Expands Latin American Presence Through Strategic Partnership with bet365 in Peru
Amusnet proudly announces its partnership with bet365 in Peru. This collaboration supports the provider’s broader expansion strategy, reinforcing its commitment to growth within key emerging markets. Both companies are set to capitalize on the increasing demand for high-quality, engaging gaming content across Latin America.
“Partnering with bet365 in Peru represents a significant step in our journey to expand across emerging regions in Latin America. By aligning our strengths with such a respected operator in the industry, we are positioned to solidify our commitment to offering dynamic and engaging solutions that cater to the region’s demands,” said Nikola Georgiev, Senior Sales Manager at Amusnet.
A bet365 spokesperson said: “We are proud to extend our partnership with Amusnet into the Peruvian market. Their combination of slots, perfectly fit bet365’s Games product and they will be a welcome addition for our Peruvian customers.”
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BetMGM and Vegas Golden Knights Announce Multi-Year Partnership Extension
BetMGM, a leading sports betting and iGaming operator, announced an extension of its partnership with the Vegas Golden Knights through the 2026-27 season. As part of the agreement, BetMGM will continue as an Official Betting Partner of the Vegas Golden Knights with prominent signage on the Knight Tron and throughout T-Mobile Arena as well as co-branded content and exclusive promotions. The partnership also features multiple fan engagement opportunities including watch parties and Toshiba Plaza activations.
“BetMGM is proud to continue our partnership with the Vegas Golden Knights, giving us the opportunity to create memorable moments alongside one of the world’s most passionate hockey fan bases. Las Vegas is BetMGM’s hometown and an integral part of our DNA, so the Golden Knights are a natural fit for our brand.” – Matt Prevost – BetMGM, Chief Revenue Officer.
Throughout the season, BetMGM will host watch parties featuring team mascots at various MGM Resorts destinations. The operator also will plan activations in Toshiba Plaza during select Golden Knights home games where fans can begin the BetMGM mobile app registration process for the chance to win prizes.
“BetMGM is a long-standing partner with the Golden Knights and a brand synonymous with this great city,” said Vegas Golden Knights President and CEO Kerry Bubolz. “We look forward to continue working together on events and activations that we know entertain our fans.”
Lance Evans, SVP Sports and Sponsorships, MGM Resorts, said, “The Vegas Golden Knights play a core role in the Las Vegas sports and entertainment experience and it’s a privilege to welcome both local and visiting fans to our properties before, during and after games. Together with BetMGM, we look forward to co-hosting events that will allow guests to engage with their favorite teams in new and exciting ways.”
BetMGM users can take advantage of the robust offering of prop markets for Golden Knights games this season, frequent in-app odds boosts and the interactive same game parlay betting feature. New BetMGM customers who download the BetMGM app and verify at one of BetMGM’s nine retail sportsbooks within walking distance of T-Mobile Arena will receive a first bet offer of up to $250 paid back in bonus bets if their first bet loses (offer only available in Nevada; bonus bets are non-withdrawable and expire in seven days.) Through the recently launched single account and wallet app upgrade, BetMGM users who sign up in Nevada and reside in other BetMGM U.S. mobile markets can continue to wager upon returning home.
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