Latin America
ZITRO PRODUCTS NOW AVAILABLE AT MEXICAN CASINOS BIG BOLA
The winning experience of MEGASHARE Lounge, the new MEGA KING multigame accumulation system and the brilliance of the new GLARE Family, Zitro’s latest launches in Mexico, have landed at Big Bola Casinos in Mexico.
The progressive jackpot functionality of MEGASHARE Lounge allows all players to win a part of the accumulated jackpot amount when it is hit by a player, sharing the prize and the excitement of a communal winning experience.
For its part, the debut of the GLARE Family has been made in a big way with almost 300 units of the new Altius Glare, Fusion Glare and Allure Glare cabinets which are shinning at Big Bola Casinos.
As for the new MEGA KING game, it has an innovative way of paying accumulated winnings that is being launched in Mexico and is exciting for its genius when it comes to distributing prizes.
“Zitro is a guarantee of success, each new launch of the brand is welcomed by our customers with great enthusiasm as has happened with MEGASHARE and the new GLARE Family which have burst into our casinos to fill them with fun, entertainment and mind-blowing aesthetics,” says Rafael Blanco, Commercial Manager of Big Bola Casinos.
“Big Bola is a priority partner for Zitro, which recognizes the value that our products bring to their gaming halls. I want to thank them for choosing our products to expand their gaming offer in their casinos in Mexico, a great bet for the future”, says Johnny Viveiros Ortiz, founder of Zitro.
Latest News
INSPIRED APPOINTS SEBASTIAN NOGUES AS HEAD OF BUSINESS DEVELOPMENT – BRAZIL INTERACTIVE
Inspired Entertainment, Inc. announced the appointment of Sebastian Nogues as Head of Business Development – Brazil Interactive. In this new role, Mr. Nogues will be responsible for leading Inspired’s business development efforts across Brazil, with a focus on expanding its interactive gaming presence and driving growth in this high-potential market.
Mr. Nogues joins Inspired with a wealth of experience and a distinguished background in the gaming industry, specifically within customer service, marketing, and business management for interactive and casino gaming. He brings a deep understanding of the market, refined through extensive work with operators across various verticals, including affiliate marketing, consultative selling, and strategic partnerships.
Prior to joining Inspired, Mr. Nogues served as Chief Executive Officer of Latin American Gaming Affiliates (LAGA), where he led a major restructuring, rebranding, and expansion of the company. His efforts established LAGA as a prominent affiliate marketing firm in the Latin American iGaming sector.
His previous experience also includes senior affiliate and business development roles with Control+F5 Gaming and ParsePort, where he focused on driving international sales, strategic partnerships, and customer acquisition.
Mr. Nogues has a strong record in fostering impactful business relationships, delivering exceptional results in new business development, market analysis, and customer retention. With multilingual skills in Portuguese, English, and Spanish, he is well-equipped to engage with a broad array of partners and stakeholders in Brazil’s dynamic gaming sector.
“We are thrilled to welcome Sebastian to our team as we continue to expand our digital footprint in Brazil,” said Claire Osborne, Vice President of Interactive at Inspired. “Sebastian’s comprehensive expertise in affiliate marketing and business development, and his profound understanding of the Brazilian and Latin American gaming markets make him an exceptional fit for this role. His strategic insight and extensive industry experience will be invaluable as we advance our growth and innovation strategy in the region.”
“I am honored to join Inspired Entertainment and look forward to contributing to our growth in Brazil’s interactive gaming market,” said Mr Nogues. “Brazil presents a significant opportunity for Inspired, and I am excited to work with our talented team to strengthen our presence, foster strategic partnerships, and deliver exceptional value to our clients.”
Latest News
21VIRAL Integrates Air Dice Group Games
21VIRAL, the Latin American-focused games aggregator and solution provider, has onboarded Air Dice Group’s games portfolio.
21VIRAL, which is creating a streamlined integration, onboarding and transparent pricing in the iGaming casino and game aggregation supply vertical, announced the onboarding of Air Dice Group today.
The distribution deal allows 21VIRAL access to Air Dice’s complete portfolio of content. Air Dice specialises in strategy-influenced money games, which are in high demand across Latin America.
Christoph Härtel, CEO of 21VIRAL, said: “Our business is customer-first, and building out a great CRX experience is our goal. Having looked at the market incumbents, we decided to specialise in the Latin American market, given its current growth, which is double-digit, and is expected to maintain high levels of growth over the next 5 to 10 years.”
“We have already onboarded several industry-established operators and game providers in record time using AI to facilitate faster and more streamlined workflows. We are, therefore, delighted to work with Air Dice Group to ensure their massively popular games, such as Wild Cash, Coco Craze, and Book of Goddess, are available to our operator’s portfolio of games content.
However, one of the limiting factors, especially if you are an operator or game provider, is the technical integration expertise and market access within the supply chain. If a game provider wishes to have their games deployed on Operator A’s website, but they are yet to be available to that operator, 21VIRAL’s GameConnector will be the provider’s enabler with all the technical integration, heavy lifting, and onboarding. We will also offer reverse integration, which means that we integrate our GameConnector Platform into their systems – therefore, the operators have less effort.
Simply, it’s a win-win, as many game providers in other territories, such as continental Europe, lack the commercial and technical distribution to enter LatAm—we do all that from them—and the operator gets access to the unique game content in the supply chain that can enhance their players’ engagement and revenue opportunities.”
Rocio Moitino, Director for LatAm, Air Dice Group added: “Latin America has proven to be an expanding and high-growth market for our games content over the last few years, and it continues to increase. We are delighted to increase our market accessibility with 21VIRAL’s team, as they provide faster speed to market to enable operators to access and publish our unique games to their casino lobby in quicker timeframes.”
Latest News
Amusnet Expands Latin American Presence Through Strategic Partnership with bet365 in Peru
Amusnet proudly announces its partnership with bet365 in Peru. This collaboration supports the provider’s broader expansion strategy, reinforcing its commitment to growth within key emerging markets. Both companies are set to capitalize on the increasing demand for high-quality, engaging gaming content across Latin America.
“Partnering with bet365 in Peru represents a significant step in our journey to expand across emerging regions in Latin America. By aligning our strengths with such a respected operator in the industry, we are positioned to solidify our commitment to offering dynamic and engaging solutions that cater to the region’s demands,” said Nikola Georgiev, Senior Sales Manager at Amusnet.
A bet365 spokesperson said: “We are proud to extend our partnership with Amusnet into the Peruvian market. Their combination of slots, perfectly fit bet365’s Games product and they will be a welcome addition for our Peruvian customers.”
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