Press Releases
LIV GOLF IS HERE, BUT CAN YOU BET ON IT?
The biggest off-course news in professional golf came this week with the official launch of the LIV Golf Tour and the defections from the PGA Tour of stars Dustin Johnson, Phil Mickleson and others, but betting on the upstart venture in the United States is an easy proposition, according to TheLines, which tracks odds in the U.S. regulated sports betting market.
With the first event of LIV Golfâs debut tournament in London underway, legal wagering on the event is limited in the United States despite legal wagering available on PGA Tour events, like this weekâs RBCâs Canadian Open. So whatâs the difference and why isnât wagering widely available on LIV golf? It comes down to regulation.
Up until very recently, LIV Golf didnât have a governing body or an integrity policy, and regulators need to see both when asked to approve wagering. As a result, many books were reluctant to even ask.
As of Wednesday, ahead of Thursdayâs debut for the new league, FanDuel was only approved in three states for LIV Golf betting and as a result, the operator chose not to post any odds for the first event. BetMGM had approval in more states but also did not offer odds.
DraftKings was approved in Illinois, Oregon, Ontario, Connecticut, Arizona, and Wyoming. BetRivers/PlaySugarHouse only had wagering available for LIV Golf in Connecticut and Ontario for both traditional golf markets and winner of the four-man team format.
âSportsbooks couldnât even provide proper notice to sports betting regulators to approve LIV golf because the new tour was still getting its golf operations organized at the last minute,â said Stephen Andress, managing editor of TheLines. âAsking regulators to allow odds was pointless until LIV established a governing body and an integrity policy.â
Integrity has another meaning for some when it comes to this new threat to the PGA Tour. It is financed by the Saudi Public Investment Fund.
LIV Golf, led by former star Greg Norman, has received plenty of criticism for sportwashing â using hundreds of millions of dollars to lure players to play in the tour in an attempt to clean up the countryâs tarnished reputation on human rights. In comments related to the killing of journalist Jamal Khashoggi, Norman said, âwe all make mistakes.â
Mickelson, who removed himself from the public eye months ago after his comments related to the PGA Tour and LIV Golf became public, committed to LIV Golf this week and reportedly will be paid $200 million. Johnson is set to earn more than $100 million guaranteed from LIV Golf.
The PGA Tour announced Thursday that all players committed to LIV Golf have been suspended from further competition. But Johnson, Mickelson, Sergio Garcia and others who have bolted for the new circuit will be eligible to play in next weekâs U.S. Open as the major championship is conducted by the United States Golf Association, not the PGA Tour.
Conferences
Meridianbet CEO Showcases GMGI’s $163M FY2024 Revenue, USA & Brazil Entry at ICR 2025 Conference
In a packed room at the prestigious ICR 2025 Conference held in Orlando, FL, Zoran Milosevic, CEO of Meridianbet, captivated the audience of elite investors with GMGI’s remarkable growth story and series of strategic market entries that position the company for significant value creation in 2025 and beyond. The company also led the conference with the highest number of one-on-one investor meetings, signaling strong interest in its growth trajectory.
The world-class event, also known as the financial market Super Bowl, is recognized as the planetâs premier small and medium-cap conference for US listed companies. It brought together over 3,000 attendees, including institutional investors, sell-side analysts, investment bankers, and private equity professionals.
This builds on the success at the 2024 Citi Global TMT Conference, when the company shared insights alongside industry giants like DraftKings, FanDuel, and IBM.
61% Year-Over-Year Growth Positions GMGI as Gaming Industry Leader
The worldâs elite investment audience found out a compelling history of growth: GMGI’s preliminary FY 2024 revenue surged 61% year-over-year to $150 million, with pro forma consolidated revenue reaching $163 million.
This exceptional growth trajectory, driven by strategic market expansions and technological innovation, showcases GMGI’s emerging dominance in the global gaming landscape.
Brazil: A Game-Changing Market Entry
In what could prove to be a transformative catalyst, Meridianbet secured a coveted federal license in Brazil â a market projected to reach $2.5-4 billion annually. With instant access to over 100 million potential customers across all 26 states, this strategic move positions GMGI to capture substantial market share in one of the world’s most lucrative gaming opportunities.
North American Expansion Accelerates
The Group’s momentum in North America exemplifies its multi-market growth strategy:
- Strategic entry into the rapidly expanding U.S. sweepstakes gaming market, leveraging proprietary content from Expanse Studios
- Pending gaming license in Ontario, Canada’s largest regulated market
- Deployment of AI-driven gaming solutions to maximize player engagement and retention
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GMGI’s Unified Ecosystem: A Competitive Moat
Meridianbet CEO showcased how the Group’s six synergistic companies create a formidable competitive advantage, presenting to investors a unique ecosystem:
- Meridianbet’s presence in 18 regulated jurisdictions, powered by 1,200+ employees including 100 software engineers
- Expanse Studios’ proprietary game development driving high-margin revenue lowering the reliance on third-party content
- Strategic assets across key growth markets: Mexplay in South America, Rkings in the UK, and Classics for a Cause in Australia
2025: Multiple Growth Catalysts Ahead
The confluence of strategic initiatives positions GMGI for accelerated growth:
- Brazil market ramp-up expected to drive substantial revenue expansion
- Proprietary AI technology deployment enhancing player monetization
- First-mover advantages in newly regulated markets
- Continued margin expansion through operational efficiencies
For investors seeking exposure to the explosive growth in global gaming, GMGI represents a unique opportunity: a proven operator with proprietary technology, multiple growth vectors, and strategic positioning in the world’s most promising gaming markets.
Latest News
GAN Selects Internet Vikingsâ Hosting Solutions in Arkansas
Internet Vikings, a licensed in-state hosting provider for iGaming and online sports betting, announces the extension of its relationship with GAN SportsŸ, a supplier of industry-leading casino content, into Arkansas.
Following a successful multi-state collaboration initiated in 2022, Internet Vikings continues to support GAN by delivering hosting services tailored to their operational needs. Internet Vikings is continuing to grow across the United States, as Arkansas becomes the latest state to benefit from their hosting services.
GAN, a B2B supplier of internet gambling software-as-a-service solutions, initially entered into an agreement with Internet Vikings in a landmark deal covering 15 states. Since then, the relationship has grown stronger, with GAN relying on Internet Vikingsâ Â bare metal server solutions to support their large-scale U.S. operations.
This expansion into Arkansas follows a recent deployment in Nevada, where Internet Vikings also provides hosting solutions to GAN. As GAN continues to operate across regulated U.S. markets, Internet Vikings remains a dependable resource, and has demonstrated its reliability to support long-term growth.
Rickard Vikström, CEO and Founder of Internet Vikings, shared his thoughts, âOur relationship with GAN reflects the trust weâve built over the years. Itâs not just about providing hosting solutions; itâs about understanding their vision and exceeding their expectations.â
Latest News
ICE Barcelona 2025: Alona Shevtsova on Sends’ Vision for the Future of Gaming
The Sends team attended the biggest and most famous gaming conference, ICE, now held in Barcelona, Spain. From the 20th to the 23rd of January, the leading gaming companies and solution providers gather for business meetings, experience sharing and networking. More than 170 countries visited, achieving the number of 55,000 visitors.
âOur team attends the ICE conference annually. Previously held in London, the financial capital and home to our head office, 2025 is the first time it’s hosted in Barcelonaâand it remains as expansive and resourceful as ever. Weâre thrilled to participate, connect with our partners, explore innovative solutions, and engage with market leaders. At Sends, we are committed to staying ahead in this dynamic industry, never missing an opportunity to gain fresh insights and experiences,â commented Alona Shevtsova, Director at Sends.
As the organisers of ICE 2025 said, after a rigorous, independent selection process, ICE and iGB Affiliate moved to Fira Barcelona Gran Via because Barcelona presents a compelling list of benefits, including improved logistics and operational efficiency. The location is close to Barcelona airport and is well connected to the public transport network, offering a world-class in-show and around-show experience.
It is worth mentioning that this February, Send will co-host its event in London for fintech companies. This is the third gathering in London to network and connect industry professionals. To get more information about the London Fintech Meetup, follow the link.
To get more details, keep in touch with Sends on social media: LinkedIn and Instagram.
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