Latin America
Betmotion refreshes visual identity and offers new features to Brazilian users
Online entertainment brand revitalises logo and provides increased access to more than a thousand live sporting events
Betmotion, the leading Latin American gambling site dedicated to Sportsbook, Casino and Bingo games, has refreshed its visual identity to support the next growth stage of the business.
In the month it turns 13 years old, the company has revealed a new visual identity inspired by its Brazilian heritage. The top online entertainment site breathes Brazilian culture and the rebrand reinforces this commitment.
This new path reflects Betmotion’s essential values that revolve around transparency, security, solidity and trust.
“Brazilian DNA forms the foundation for Betmotion and drives key business decision making. The choices have been reflected in our sports sponsorship portfolio and the new brand reinforces our beliefs and values”, commented Fernanda Gomes, Betmotion Marketing Manager.
The logo transformation goes beyond Betmotion’s sports betting offering as it also supports its standout streaming service. Betmotion customers are able to enjoy hundreds of sporting events, including 12 European football championships, including French, Italian and Spanish leagues. It’s an ideal chance to follow the world’s top stars in action.
In addition to football, fans of a wide selection of sports will also be able to follow live events once they have placed a sports bet within a seven-day period.
“Betmotion users now have an opportunity to place their bets while following the match, all live. They can also access analytics and data to better inform wagering decisions, while tracking performances of the best sports people across the globe at no extra cost”. adds Fernanda.
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Aviatrix and Vibra Solutions Agree Partnership with Focus on Latin America
Aviatrix, the crash game that’s changing the way online casinos engage their players, has partnered with platform provider Vibra Solutions in yet another move that expands its reach in Latin America.
Aviatrix’s push into Latin America has really picked up pace over recent months and that continues with this deal.
Vibra Gaming has established itself as a major player in the region since it was founded in 2020 and later with the launch of Vibra Solutions in 2022, its platforms and content aggregation division. Now operators using its platform will be able to offer customers Aviatrix.
“We’ve long admired the fantastic work Vibra Solutions is doing in growing our industry across Latin America via innovative product development,” the Latin America Head of Business Development for Aviatrix, Gabriela Novello, said. “By working alongside it, we’re able to bring Aviatrix to more players in the region and together write a new chapter in this ongoing growth story.”
“Our commitment to our operator partners is to provide the very best portfolio of games available,” the Chief Commercial Officer for Vibra Solutions, Federico Saini, said. “Some of those we build ourselves but others we onboard via partnerships like this. Aviatrix is one of the most talked about games in the industry at the moment and we couldn’t be happier to be able to offer it to online brands via our platform.”
Aviatrix’s has enjoyed considerable success in Latin America since it was launched a little over a year ago including being named Rising Star in Casino at the SBC Awards LatinoAmerica.
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PG Soft Set to Sponsor Key SiGMA Americas Event
PG Soft, a world-class digital mobile games company, is proud to announce its sponsorship of SiGMA Americas set to take place in Sao Paulo, Brazil, from April 23 to 25. The important iGaming event is being hosted at the Transamerica Expo Center.
As a leading event sponsor, PG Soft will benefit from prominent branding opportunities including the PG Soft logo printed on staff shirts and an exclusive PG Soft logo and video content at the registration table.
This commitment highlights PG Soft’s ambition to amplify its presence in Latin America, particularly the Brazilian market. Before expanding into the jurisdiction, PG Soft completed an in-depth research and analysis project for a true understanding of the local players’ preferences, which included consumer behaviour, purchasing habits and regulatory requirements.
PG Soft has been working on developing bespoke and localised games tailored specifically for the Brazilian audience.
“Brazil represents a wonderful opportunity for PG Soft and we’re proud to partner with SiGMA Americas for this influential iGaming gathering,” a spokesperson for PG Soft said. “We place huge importance on producing localised content, features and promotions that not only align with Brazilian player preferences, but also meet the regulatory requirements.”
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OKTO to Exhibit its Cutting-edge Payment Solutions at SiGMA Americas
OKTO is poised to unveil its latest payment innovations in Brazil and across Latin America at Sigma Americas, inviting partners and industry peers to join OKTO’s booth J50 from April 23 to 25. Renowned for its commitment to revolutionizing the payment landscape, OKTO will showcase a complete suite of payment and financial solutions designed to enhance user experience and convenience with instant pay-ins and payouts capabilities.
At the core of the showcase will be OKTO’s comprehensive array of tailored solutions addressing the diverse needs of gaming operators in the region, including cutting-edge Advanced Banking Solutions. OKTO’s banking solutions offer seamless fund transfers and robust financial advisory services, ensuring operational efficiency and regulatory compliance. In addition, attendees can experience firsthand OKTO’s innovative eFX services, providing access to competitive foreign exchange rates for gaming operators to manage currency conversions effortlessly, minimizing currency-related risks.
Stealing the spotlight for Brazil is OKTO’s latest offering – Pix Direct & Pay And Play, showcasing seamless functionalities in the realm of open banking. Pay and Play simplifies user onboarding and transaction processing by integrating payment initiation with instant user verification, leading to accelerated player registration, heightened engagement, and retention rates. PIX Direct caters specifically to the Brazilian market, offering a streamlined payment experience through Brazil’s instant payment system, Pix, ensuring fast and secure transactions.
As part of the display will be OKTO’s KYC as a Service, streamlining the Know Your Customer (KYC) process for gaming operators, enhancing operational efficiency and compliance.
A highlight of OKTO’s booth is its payment orchestration service, specially crafted for the dynamic LatAm regions. This service underscores OKTO’s focus on powerful paytech, unlocking seamless and instant pay-ins and payouts via a single integration across multiple regions, backed by diverse local payment methods, addressing the varied payment needs of the Latin American market.
Exhibition attendees are in for a treat with live demo sessions featuring all OKTO services together with company’s advanced eVoucher payment method OKTO.CASH and the user-friendly online wallet solution, OKTO.WALLET. The wallet is specifically optimized for igaming users, ensuring a secure and effortless platform for managing funds both in and out.
Leonardo Chaves, Country Manager at OKTO, said: “Our dedication to offering compliant, instant and user-friendly payment solutions for both deposits and withdrawals, ensuring a seamless experience for both users and merchants, remains steadfast. We look forward to welcoming partners, clients, and industry experts and friends to our booth, where our team will be available to discuss our customized services designed specifically for Brazil and Latin America.”
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