Press Releases
THE NATIONAL FOOTBALL LEAGUE ANNOUNCES AGREEMENTS WITH FOUR APPROVED SPORTSBOOK OPERATORS

New Deals Grant FOX Bet, BetMGM, PointsBet & WynnBET
Access to Recently Authorized NFL Advertising Inventory
The National Football League (NFL) today announced it has reached agreements with FOX Bet, BetMGM, PointsBet, and WynnBET to become Approved Sportsbook Operators for the 2021 NFL season. These agreements make all four operators eligible to purchase NFL in-game commercial units and other select NFL media inventory.
This past April, the NFL announced its first-ever U.S. sportsbook partnerships with Caesars Entertainment, DraftKings and FanDuel. As part of those deals, in addition to having the exclusive right to leverage NFL marks within the sports betting category, integrate into NFL O&O properties, and activate around retail and online sports betting, Caesars Entertainment, DraftKings and FanDuel may also leverage their Approved Sportsbook Operator status to secure premium NFL advertising inventory during games and around ancillary programming. No sportsbooks outside of these seven operators will be permitted to purchase this select NFL advertising and media inventory.
“We are pleased to announce this select group as Approved Sportsbook Operators,” said Nana-Yaw Asamoah, Vice President of Business Development for the NFL. “Along with our three Official Sports Betting Partners, this group of operators will help the League to engage fans in responsible and innovative ways this season as the sports betting landscape continues to evolve.”
In support of the NFL’s commitment to protect the integrity of the game and its fans, all operators have agreed to adhere to the NFL’s core integrity policies, collaborate with the NFL on information sharing and advocacy efforts and support the NFL’s responsible gambling efforts. All operators will also license Official League Data from the League’s Official Data provider, Genius Sports.
FOX Bet
FOX Bet is the only sports wagering operator in the United States fully integrated with a leading media company – offering users an exciting way to combine their passion for the live games on FOX Sports with FOX Bet’s robust and differentiated product suite – including the FOX Bet Sportsbook app and market leading free to play game FOX Bet Super 6.
With nearly 100 million contest entries since launch in September 2019, over 50,000 winners nationwide and a user base of nearly 5 million, the FOX Bet Super 6 app has given away close to $5 million in prizes. FOX Bet Super 6 boasts by far the most downloads in the free-to-play category of Sports Prediction Apps (includes Fantasy) since July 2020.
FOX Sports and FOX Bet are reinventing how fans watch and root for the teams they love.
Latest News
Win Systems successfully held Its exclusive Showroom in Peru

Win Systems, a leading provider of technology for the gaming and entertainment industry, successfully concluded its exclusive showroom event on May 28 and 29 at its offices in Lima, Peru. Over two engaging days, local operators and strategic partners had the opportunity to experience the company’s latest innovations first-hand, with special attention given to the new Gold Club Colors, an innovative evolution of its renowned electronic roulette.
The experience was highly praised by attendees, who interacted directly with the Gold Club Colors and witnessed its advanced aesthetic and functional customization features. This version allows key components such as LED lighting, armrests, cilinder, and game layout to be tailored to the visual identity of each casino, enhancing both the venue’s atmosphere and the overall player experience. Also drawing strong interest was the dynamic paytable, which adjusts rewards based on the flow of each game session.
“This event was truly special for us. Beyond showcasing our products, we wanted to create a space to connect, share ideas, and listen to the local market’s needs firsthand. The response was fantastic and encourages us to continue strengthening our presence in Peru,” said Galy Olazo, Country Manager for Win Systems in Peru.
The showroom not only demonstrated one of the most advanced electronic roulettes on the market in action but also reaffirmed Win Systems’ commitment to ongoing innovation and close collaboration with its clients and strategic partners.
Conferences
Belatra to showcase Next-Generation slots at Peru Gaming Show 2025

Belatra Games, the specialist online slots developer, is ready for its latest appearance at the Peru Gaming Show, where it will unveil its latest slot design developments for the Latin American market and beyond.
Belatra will be based at Stand 43 over the two-day event in Lima, giving visitors an exclusive behind-the-curtain look at its latest slot releases, as well as a chance to explore the company’s expanding portfolio of successful, market-ready solutions. Belatra will also run a special competition, offering guests the chance to get their hands on a mystery box bursting with prizes.
In addition to enjoying Belatra’s titles, guests will be able to sample several cocktails inspired by ancient Incan recipes. The bespoke bar is designed as a hidden tomb brimming with treasure, bringing a bold energy and a fun atmosphere to the stand.
Renowned for its engaging gameplay mechanics with attractive creative concepts, Belatra’s studio excels in producing games that connect with diverse player audiences across Latin America. Visitors to the Jockey Exhibition Center, Lima, will be able to experience both fan-favourite titles and brand-new innovations firsthand, while connecting with the Belatra team to explore business opportunities and partnership potential.
Belatra invites all attendees to visit Stand 43 and join the conversation on redefining the future of iGaming in Latin America.
Andrés Troelsen, Belatra Games’ Commercial Director for Latin America, said: “I cannot wait to be back at the Peru Gaming Show as it’s one of the biggest on the LatAm events roadshow. Being in Lima allows us to showcase our next generation of content and connect with current and prospective partners.”
Latest News
BMM TESTLABS PROMOTES KARINA ADDARI TO VICE PRESIDENT OF GLOBAL DIGITAL SERVICE DELIVERY

BMM Testlabs (“BMM” or “the Company”), the world’s original gaming test lab renowned for exceptional product compliance and certification services, today announced the promotion of Karina Addari to Vice President of Global Digital Service Delivery. In this new role, Addari will lead BMM’s global digital professional services delivery (PSD) operations, driving excellence in compliance, quality assurance, project management, and product certification across multiple regions.
Addari joined BMM in 2023, bringing over 25 years of cross-industry operations and project management experience. In her most recent role as BMM’s Director of Service Delivery for Europe and South America, she managed teams across multiple international branches, consistently exceeding revenue targets and optimizing operational efficiency.
Before joining BMM, Addari held numerous professional roles, including Adjunct Professor at the University of Kansas’ School of Professional Studies and School of Engineering; Senior Manager, Operations Strategy at Hostess Brands; and Program Manager for H&R Block.
BMM Chief Operations Officer Kara Matthew said, “Karina has made a tremendous impact at BMM. Her commitment to excellence, strategic mindset, and ability to empower diverse teams has driven impressive results. This promotion reflects her outstanding leadership and our confidence in her continued contributions as we continue to expand our global operations to meet customer needs.”
In her new role, Addari will continue to champion operational effectiveness, cultural collaboration, and customer-focused service delivery, reinforcing BMM’s position as a trusted partner to gaming suppliers and regulators worldwide.
Addari earned a PhD in Organization and Management with a specialization in Leadership, a Master of Arts in International Business, and a Bachelor of Arts in Business Administration. She is also a certified Project Management Professional (PMP) and Lean Six Sigma Black Belt.
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