TUMI Named Official Luggage Partner of Evil Geniuses
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Evil Geniuses (EG), one of the original and most iconic professional esports organizations in the world, announced a partnership with world-class business, travel and performance luxury brand, TUMI, as the official luggage partner of Evil Geniuses. Brought together by a shared vision of supporting gamers with the best resources available, EG athletes will be equipped with signature TUMI product to protect their gear before they compete on the biggest stages around the world.

Founded in 1975 with the goal of creating world-class performance and luxury travel essentials, TUMI recently launched their professional esports collection of stylish, high-design bags and accessories that handle precision equipment with care. The collection includes items like the Esports Large Pro Backpack for large computer gear, and smaller bags such as the Pro Sling, Pro Accessories Case, and Pro Crossbody.

“Few brands in the industry have the cache of TUMI,” said Brian Millman, Director of Corporate Partnerships at Evil Geniuses. “TUMI is defined by a legacy of excellence and their professional esports collection will be instrumental in ensuring our players compete at the highest level with uncompromising protection of our gear but also bringing an elevated style to esports.”

EG players and talent will be featured in photo and video collateral as part of the promotion of TUMI’s professional esports collection. Players will also lend their insight into how gamers travel with their peripherals in order to guide future TUMI esports product development.

“Evil Geniuses is one of the most recognizable names in esports, earning respect from esports fans around the world,” said Victor Sanz, Creative Director at TUMI. “As a world-leader in luxury travel accessories, we’re a natural fit for a legacy organization that defines quality for a generation of gamers. We look forward to working with the team to help further develop our esports collection.”

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George Miller has started working in the gaming industry as an Editor/Content Manager in 2016 and since then he has acquired many experiences when it comes to interviews and newsworthy subject covering. In 2017, he became Head of Content and he is responsible for the editorial team, press release and story covering on multiple websites that are part of Hipther Agency, including EuropeanGaming.eu.

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