High Roller Technologies, operator of the award-winning, premium online casino brands High Roller and Fruta, announced it has entered into a definitive, exclusive strategic marketing agreement with Forever Network, formalizing the parties’ previously announced Letter of Intent.
The executed agreement establishes High Roller as Forever Network’s exclusive prediction markets partner across its owned and operated properties, in support of High Roller’s planned launch of a regulated event-based prediction markets product in the US.
Under the terms of the definitive agreement, Forever Network will leverage its expansive digital footprint, high-engagement social media brands, and data-driven content ecosystem to drive brand awareness, customer acquisition, and long-term audience engagement for High Roller’s prediction markets offerings. Campaigns will include integrated content distribution, fan engagement activations, and targeted audience initiatives across Forever Network’s portfolio of sports-focused properties.
Forever Network is a Sydney-based social-first sports media and fan engagement company reaching hundreds of millions of sports fans worldwide. In 2025, the company delivered more than 20 billion impressions across its platforms to 450 million people, reflecting significant scale and sustained audience growth across multiple major sports verticals.
“Executing this definitive agreement with Forever Network represents a meaningful step forward in our U.S. prediction markets strategy. Their ability to consistently engage passionate, digitally native sports fans aligns directly with our vision for building a socially integrated, event-driven prediction markets platform. Together with our Crypto.com collaboration, we are assembling a best-in-class ecosystem to support a responsible and impactful market entry,” said Seth Young, Chief Executive Officer of High Roller Technologies.
Forever Network’s flagship brand, Basketball Forever, ranks among the highest-engagement sports media destinations for millennial audiences, with additional expansion across multiple global sports communities and interactive fan formats. The company’s audience profile—fans who are highly engaged in real-time sports narratives, performance analysis, and outcome-driven discussion—closely aligns with the behavioral dynamics of prediction market participation.
“Formalizing our partnership with High Roller allows us to deepen the intersection between sports media, fan engagement, and market-based participation. Prediction markets reflect how modern fans want to engage — socially, analytically, and in real time. We’re excited to help introduce High Roller’s offering to our global community,” said Alex Sumsky, Co-Founder of Forever Network.
