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Playtika’s Solitaire Grand Harvest Teams Up with Dr. Phil’s New Merit Street Media TV Network to Inspire Viewers Through Play

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Supertreat Gmbh, a Playtika studio and the powerhouse behind fan-favorite mobile game Solitaire Grand Harvest, announced a first-of-its kind, fully-integrated partnership with Dr. Phil McGraw and his new venture, Merit Street Media’s TV network. Recognizing the need for accessible and enjoyable stress relief solutions, Dr. Phil has endorsed the age-old classic game of solitaire as the perfect way to relax and rejuvenate.

This dynamic alliance brings the enjoyable getaway of gaming directly to viewers through the all-new Merit Street Media TV network. The partnership includes captivating live on-air segments on Dr. Phil Primetime, exclusive in-game experiences, and inspiring social media content encouraging viewers to indulge in some much-needed “me time” of fun and relaxation with Solitaire Grand Harvest. Adding to the excitement, network hosts Chris Harrison and Lauren Zima will drop by as special guest hosts of the “Take a Break Moment” segment that features Solitaire Grand Harvest. The spectacular on-air, online, and in-game campaign will continue through March 2025.

Led by the esteemed Dr. Phil McGraw, renowned best-selling author and award-winning television host extraordinaire, Merit Street is set to be a beacon of inspiration, enlightenment, and connection, touching the lives of over 65 million households nationwide. Merit Street’s programming aligns with Playtika’s aim to create the most engaging and beloved entertainment experiences in the world, with Solitaire Grand Harvest being one of the company’s leading casual games.

Dr. Phil said: “In the midst of our fast-paced lives, I recognize the need for moments of entertainment and self-indulgence. For me, diving into Solitaire Grand Harvest offers a blissful escape from the daily grind, allowing me to revel in pure fun. It’s a pleasure to collaborate once more with Playtika, this time on Merit Street, as we introduce these cherished games to fresh audiences. Brace yourselves for a blast of entertainment while you kick back and recharge.”

Nir Korczak, Chief Marketing Officer at Playtika, said: “At Playtika, we believe in the transformative power of play and the importance of investing time for self. With Dr. Phil and Merit Street, we’re delighted to connect with audiences across the country, introducing individuals to find joy, relaxation and rejuvenation through the unparalleled entertainment experiences of Solitaire Grand Harvest.”

This venture is the second time Playtika, the mobile games pioneer and interactive entertainment leader, has joined forces with Dr. Phil. In 2021, Dr. Phil featured Solitaire Grand Harvest as a powerful means of relaxation and pure fun on his hit daytime show, “Dr. Phil”. And now, Dr. Phil and Merit Street are ready to dive back into the mobile gaming action as this dynamic partnership sets the stage for a new era of excitement and endless possibilities.

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Compliance Updates

Licenses received: RockApp strengthens its position in the US iGaming market

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Licenses received: RockApp strengthens its position in the US iGaming market

 

RockApp, a leading global media buying agency, proudly announces that it has obtained official licenses in all regulated US states, allowing it to promote iGaming services nationwide, including Colorado, Indiana, Massachusetts, Michigan, New Jersey, Pennsylvania, and West Virginia. With these licenses, RockApp is now authorized to operate in all regulated US states, except for New York. This achievement comes amidst tightening regulatory standards, underscoring the agency’s commitment to compliance and excellence in performance marketing. The move positions RockApp as a trusted partner for iGaming companies looking to expand their reach in one of the world’s largest and fastest-growing markets.

These developments enable the agency to work with prominent industry players, including established American brands, and deliver targeted advertising campaigns with measurable results. By securing a legal presence in all regulated states, RockApp reinforces its reputation as a reliable and professional partner, capable of navigating complex regulatory landscapes.

This milestone is part of RockApp’s broader strategy to strengthen its position as a global leader in the media buying industry. Over the past year, the company has demonstrated impressive growth, achieving a 440% increase in customer acquisition, a 300% boost in turnover, and a record-breaking 4,000 first-time deposits achieved in a single day. These achievements reflect RockApp’s dedication to innovation, strategic planning, and delivering exceptional value to its clients.

“This is a pivotal moment for RockApp,” said Niko Belikov, Founder at RockApp. “Securing licenses in the US not only opens new doors for us but also allows us to bring our expertise in iGaming promotion to a market that values professionalism and results. We’re excited to support our clients as they navigate this dynamic landscape and achieve unparalleled success.”

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BetMGM Secures Exclusive Online Casino Content Rights to “Family Feud” and “The Price is Right” with Fremantle Partnership

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BetMGM, a leading iGaming and sports betting operator, announced a new and exclusive online casino rights partnership with Fremantle, a world leader in creating, producing and distributing entertainment content for over 100 years. The multi-year agreement secures the intellectual property rights for iconic game shows “The Price is Right” and “Family Feud” for slots, table games, and non-traditional casino games. The partnership establishes the foundation for BetMGM to create customized online casino content around both game show brands.

“This partnership unlocks various ways for BetMGM and Fremantle to collaborate and expand our brand. ‘Family Feud’ and ‘The Price is Right’ are two of the most popular game shows in North America, and we look forward to bringing their fun and excitement to our online casino in various exciting ways,” said Adam Greenblatt, Chief Executive Officer of BetMGM.

During select weeks throughout the upcoming seasons, BetMGM will be featured as a sponsor with exclusive, never-before-seen partnership integrations for “Family Feud” and “The Price is Right”. Throughout 2025 BetMGM and Fremantle will reveal additional details on these planned partnership activations.

Suzanne Lopez, COO of Fremantle North America, said: “Our exclusive deal with BetMGM and our premier game show IP represents a significant milestone for us both. This innovative collaboration paves the way for in-game branding across diverse online casino categories, while also providing opportunities for integrated TV sponsorships. It’s all about enhancing how fans of ‘The Price Is Right’ and ‘Family Feud’ connect with the shows in fresh, immersive ways.”

The company’s award-winning online casino is home to over 3500 titles across North American markets and one of the largest state-by-state exclusive jackpot networks. BetMGM’s jackpot network currently consists of more than 20 game titles including popular games such as MGM Grand Millions, Bison Fury, and Loot’En Khamun and the Dead Sea Scrolls.

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Canada

BetConstruct Becomes the First iGaming Company to Offer Both B2B and B2C Licenses in Canada through Affiliate Entity

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BetConstruct, a global pioneer in iGaming and sports betting solutions, has announced a significant milestone in the gaming industry. Through its affiliate entity, BetConstruct has become the first iGaming company authorized to facilitate the issuance of both Business-to-Business (B2B) and Business-to-Consumer (B2C) licenses. This remarkable achievement was made possible by obtaining a direct license authorization from the Tobique First Nation in Canada.

The Tobique First Nation, renowned for its innovative and forward-thinking regulatory approach, has entrusted BetConstruct’s affiliate entity with the authority to oversee applications and facilitate the issuance of licenses from its jurisdiction. This partnership underscores shared values of innovation, transparency, and a commitment to responsible gaming practices.

This historic development places BetConstruct at the forefront of the Canadian iGaming market, redefining the opportunities available to gaming operators. By leveraging its affiliate entity’s licensing capabilities, BetConstruct empowers businesses to navigate a streamlined and transparent regulatory environment, unlocking new opportunities for growth and innovation.

“At BetConstruct, we’ve always strived to push the boundaries of what’s possible in iGaming. This landmark achievement with the Tobique First Nation reflects our unwavering dedication to creating opportunities for our partners while upholding the highest standards of responsibility and integrity in gaming,” said Vigen Badalyan, Co-Founder of BetConstruct.

The issuance of dual licenses under the watchful eye of BetConstruct’s affiliate not only highlights BetConstruct’s commitment to supporting its partners but also reinforces the company’s role as a trusted leader in the global iGaming landscape.

This milestone signals a new era for regulated iGaming, as BetConstruct takes bold steps to establish a robust ecosystem for operators and consumers alike. With its direct license authorization from the Tobique First Nation, BetConstruct is setting a new standard for innovation, consumer protection, and sustainable growth in Canada and beyond.

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