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SGG Media Launches Live Drive

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Pioneering sports marketing agency SGG Media is set to change the way we consume sports with the launch of Live Drive, a live-streaming football show that places viewers right in the middle of the action.

Live Drive launched Sunday October 1, 2023 to an audience of nearly 25,000 sports fan viewers, and can be viewed live on Twitch , YouTube and other streaming platforms. The show is one of the US’s first fully legal and licensed live sports betting streaming programs. It combines live sports, streaming, in-game and prop bets, micro-betting, and social media to provide a unique match-day experience for the modern sports fan.

Live Drive will be hosted by leading social media personality Gavin McHugh. Gavin has a mammoth social media following, with over 400,000 followers across multiple platforms. McHugh is one of over 1,600 content creators who work with SGG Media, providing a total of over 43 million followers. He is known for his infectious energy and highly entertaining insights on US Sports.

Viewers can enjoy McHugh’s knowledgeable takes on sports and gambling in real time by tuning into Live Drive. During the show, football fans can communicate with McHugh and one another in real-time thanks to the live ‘Game-Chats’ feature.

Modern sports watching is a multi-screen experience, and Live Drive taps into this. Viewers are encouraged to tune into NFL’s Red Zone service while simultaneously watching Live Drive on their desktop or mobile devices in order to create an immersive and engaging sports-watching experience. Throughout the show, McHugh will interact with viewers while placing a series of micro-bets and offering ongoing analysis on all of the day’s sporting action.

Troy Paul, CEO at SGG Media, said: “Live Drive is an exciting new step in the world of live sports streaming. We want to provide the new generation of sports fans with a show that captures how they engage with sports.

It brings together sports, streaming, and betting in a way that has not been done before, providing a new platform and way of engaging with sports. This is not your dad’s sporting show; it’s a show for modern sports fans, by modern sports fans.

Gavin McHugh is one of the most entertaining social media stars we work with at SGG. He is a rising star that is set to become an even bigger name in the coming months. His infectious personality and insightful views on sports make him the perfect host for Live Drive.”

Compliance Updates

INCENTIVE GAMES RECEIVES FULL PAY-TO-PLAY GAMING CERTIFICATION IN BRAZIL

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INCENTIVE GAMES RECEIVES FULL PAY-TO-PLAY GAMING CERTIFICATION IN BRAZIL

 

Incentive Games, a leading B2B games provider specialising in player acquisition and retention, today announced it has received full certification from Gaming Laboratories International (GLI) to offer its Pay-to-Play games in the Brazilian market.

This certification encompasses Incentive Games’ entire suite of games, random number generator (RNG), and remote gaming service (RGS), paving the way for the company to expand its reach into the thriving Brazilian gaming market.

Stewart Gove, COO of Incentive Games, commented, “This GLI certification is a huge milestone for us, and a testament to the hard work and dedication of the entire Incentive Games team. It demonstrates our commitment to delivering the highest quality and most secure gaming experiences to players worldwide. We are delighted to now offer our P2P games to licensed operators in the dynamic Brazilian market.”

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Play’n GO announce exclusive US release of hit title Piggy Blitz Disco Gold

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Play'n GO announce exclusive US release of hit title Piggy Blitz Disco Gold

 

Piggy Blitz sequel now exclusively available with DraftKings and Golden Nugget in Michigan, New Jersey, West Virginia, Pennsylvania, and Connecticut

Play’n GO, the world’s leading casino entertainment provider, has announced the exclusive US network release of its hit title, Piggy Blitz Disco Gold.

Piggy Blitz Disco Gold is a sequel to Piggy Blitz, which took the US by storm in 2024. Piggy Blitz Disco Gold sees the piggies move from breaking piggy banks to busting disco moves on the dance floor in a bid to collect Cash Coins and pile up Instant Rewards in a high-stakes dance-off.

The game is now exclusively available with DraftKings and Golden Nugget in the states of Michigan, New Jersey, West Virginia, Pennsylvania, and Connecticut until February 5th.

Anna Mackney, Head of Regional Sales US at Play’n GO added “Piggy Blitz was such a hit in the US last year, we couldn’t wait to release this eagerly anticipated sequel. Piggy Blitz Disco Gold has already hit the ground running since its release last week, and we’re excited to expand our US games portfolio with such a high-quality title.”

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Compliance Updates

FBMDS obtains certification to operate in Brazil

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FBMDS obtains certification to operate in Brazil

 

FBMDS proudly announces its certification to operate in the Brazilian iGaming market, marking a significant milestone in its global expansion strategy. This achievement reinforces FBMDS’s leadership in the video bingo category and its commitment to deliver spotless quality, innovation and compliance to Brazilian operators and players.

With this certification, FBMDS becomes one of the few iGaming providers authorized to deliver certified, high-quality games tailored to the Brazilian market in which the brand is deeply enrooted because of its cultural background. This development not only strengthens the brand’s position in a rapidly growing sector but also offers Brazilian players and operators access to a portfolio of games that combine cutting-edge technology, cultural match, and world-class security standards.

“This certification represents a pivotal moment in our journey,” said Renato Almeida, Director at FBMDS. “It demonstrates our commitment to the Brazilian market, ensuring a safe, exciting, and fully compliant gaming experience for players, while empowering operators with premium certified content that drives engagement and growth.”

For FBMDS, this milestone aligns with its 2025 narrative: a roadmap focused on market expansion, innovation, and leadership in key iGaming segments. Brazil’s rapidly expanding market provides a prime opportunity to bring FBMDS’s renowned expertise in video bingo to a whole different level.

For operators, FBMDS’ certified games provide assurance of compliance with Brazilian regulations, while its innovative products and collections are designed to captivate players and drive business growth.

On what Brazilian players is concerned, online casino gaming enthusiasts can look forward to a personalized gaming experience that reflects their culture, preferences, and expectations, underpinned by the highest standards of excellence and safety.

Following this certification, FBMDS will launch a series of targeted marketing campaigns, event participations such as the SBC Summit Rio, in Rio de Janeiro, this February, and direct engagements with new clients. In the first quarter, FBMDS plans to strengthen its partnerships with operators and expand its footprint in Brazil through strategic initiatives and localized offerings.

FBMDS has long been a pioneer in the video bingo category, delivering innovative, culturally relevant titles that resonate with global audiences. Certification in Brazil is simply the recognition of its expertise and dedication to raising the bar in iGaming. By aligning its operations with local regulatory requirements, FBMDS ensures that its games offer a seamless, enjoyable experience while meeting the market’s unique demands.

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