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Gaming Society and UNLV Announce New Collaboration to Advance the Sports Betting Industry Through Research and Core Curriculum

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Gaming Society, the new betting education platform, and the International Gaming Institute (IGI), a nonprofit academic center at the University of Nevada, Las Vegas (UNLV) that offers research and educational programs for the global gaming industry, have joined forces to help shape the future of sports betting and gamification through industry data and insights.

As part of the collaboration, Gaming Society and IGI will conduct research – collecting and analyzing data from across the sports betting, technology, and media industries – to establish an understanding of female sports bettors, women’s sports fans’ attitudes pertaining to betting and betting motivations as well as betting firms investing in sponsorship of women’s sports. The research will provide industry leading organizations with helpful market research with the ultimate goal of deepening fan engagement and making the industry more inclusive and accessible.

Gaming Society and IGI will also collaborate on betting education programming development, including an expansion of modules for Gaming Society’s Betting Academy 101 and responsible gambling education programs. Programming will educate bettors on the rapidly evolving sports betting landscape and provide a significant advantage to understanding innovation, opportunities, and challenges while maintaining a fun, sustainable gambling environment.

Additionally, to foster a pipeline for workforce development, Gaming Society will develop a mentorship program that will pair UNLV students with sports industry professionals. The program aims to create meaningful connections between college students and experienced industry executives in order to develop career access points for the talented students at UNLV.

“Market research and data on fan behavior is critical in driving future innovation within the sports betting industry. Over the past year, Gaming Society has partnered with leading leagues and brands to make sports betting more inclusive and deepen fan engagement, with particular focus on women bettors and women’s sports. Now, together with IGI, we will help advance the industry with bettors’ behavioral data and insights that will offer a new lens through which teams, leagues, and brands can understand their fans. We are looking forward to joining forces with IGI, while also empowering the next generation of industry professionals,” Jaymee Messler, co-founder of Gaming Society, said.

“We are thrilled to join The Gaming Society in this collaboration to advance research, education, and innovation in women’s sports and betting. We have aligned goals in exploring how betting can support the growth of women’s sports in a sustainable, responsible manner. We look forward to collaborating on this under-discussed area in our existing educational programs, including IGI’s International Conference on Gambling & Risk Taking,” Brett Abarbanel, executive director of IGI, said.

Nancy Lough, Co-Director of Sport Research and Innovation at UNLV, said: “We’re thrilled to be a part of this cutting-edge research establishing an understanding of female sports bettors and women’s sport consumers. Advancement of women’s sport business relies on an appreciation of the value women’s sport offers to fans and sponsors. Collaboratively we will increase awareness of the exciting business opportunities in women’s sport, while also establishing UNLV’s IGI and the Gaming Society as the go-to source for thought leadership and workforce development.”

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Introducing the Winners of the 2024 Game Developer Awards

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Play’n GO, Playtech, Elk Studios, Pragmatic Play and streamer CasinoDaddy were some of the big names celebrating victories at the 2024 edition of the Game Developer Awards ceremony.

Concluding the final day of the highly successful CasinoBeats Summit, the illustrious awards ceremony, which took place at the Hilton Malta, was a night dedicated to honouring the remarkable achievements of the iGaming industry.

The evening witnessed the return of veteran host Trudy Kerr, alongside award-winning game developer John Romero, as they handed out 28 awards to accomplished operators, game studios and individuals.

Award categories included:

  • Game Performance,
  • Streamers,
  • Game Creation,
  • Game People,
  • SlotCatalog,
  • Casino Platform, and
  • Best Game Release.

Rasmus Sojmark, Founder and CEO of SBC, said: “The Game Developer Awards offers a pivotal opportunity to honour the remarkable accomplishments of the industry, celebrating both regional and global brands as well as individual talent. This year’s shortlist was by far the most competitive we have seen, and I would like to congratulate all our esteemed winners.”

It was a good night for Play’n GO, who secured the prestigious SlotCatalog’s Game Studio of the Year (Large) award for the second consecutive year, whilst also picking up the Game Music / Soundtrack accolade for their title Hugo Legacy.

The game creation categories saw:

  • Playtech once again take home the Game Licensed Content award for their work on Breaking Bad: Cash Collect & Link.
  • Hacksaw Gaming was awarded Game Feature of the Year for their title Chaos Crew 2,
  • Relax Gaming was honoured with the Game Design & Art Direction award for Money Train 4, and
  • GAMOMAT was named winner of the Game Retro-Style award for Fancy Fruits Deluxe.

Pragmatic Play notably took home two awards on the night, winning both the Game Mechanic of the Year award for their MultiHold mechanic and Slot Legacy Title for Gates of Olympus.

The SlotCatalog categories saw:

  • GAMOMAT return to the stage to pick up their second award of the night for Best Game Development Company Central Europe, while
  • Playson was awarded Best Game Studio In Development Countries.
  • Reel Kingdom secured the SlotCatalog’s Game Studio of the Year (Medium) award,
  • Fortune Factory Studios was named SlotCatalog’s Game Studio of the Year (Small) and
  • IGT Play Digital claimed SlotCatalog’s Best Game Development Company North America.

The coveted SlotCatalog’s Rookie of the Year accolade was presented to industry newcomers Area Vegas.

In honour of the individual achievements in the industry, the Game People categories saw:

  • Andrei Filipovich of Aviatrix awarded Game Designer of the Year,
  • Julia Aliakseyeva from BGaming named Product Manager of the Year and
  • PearFiction Studios’ Jean-Pierre Larouche presented with the Game Composer of the Year award.

EveryMatrix won the Aggregator of the Year award, The Mill Adventure was awarded Platform Innovation of the Year, while the Best Game Release award went to Lambda Gaming for 8Bit Football Twinko.

This year’s edition saw the introduction of two new awards:

  • the FTN Game of the Year award which was sponsored by BetConstruct and presented to Rubyplay for Mad Hit Olympic First, and
  • the CasinoBeats Annual Community Recognition Award which was awarded to SoftConstruct for its work on BFTH Arena.

It was a big night for CasinoDaddy who took home the esteemed Streamer of the Year award, while The Slot Beasts and Haddzy were recipients of two new Streamer awards, Responsible Streamer of the Year and Next-Gen Streamer of the Year, respectively.

In the Game Performance categories:

  • PowderKeg Studios claimed the Slot Debut award for their title Munition Mines,
  • Stormcraft Studios won Slot to Watch for their work on Immortal Romance 2, while
  • Light & Wonder and Netflix took home Slot Collaboration of the Year for Squid Game.

The illustrious Slot of the Year award went to Elk Studios for Pirots 2.

“Last night’s ceremony was a tremendous success and proved to be a truly memorable night. I would like to thank our official partner Gaming Malta, alongside all our supporting sponsors for their help in honouring the incredible achievements of the industry” Sojmark added.

The awards ceremony concluded the final day of the CasinoBeats Summit, which saw 4,500 industry professionals convene at the InterContinental Hotel in Malta, the hub of iGaming.

 

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FBM Foundation helps Rio Grande do Sul communities with substantial donation from FBM Brazil

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In a heartfelt display of solidarity, the FBM Foundation has announced a significant milestone in its ongoing commitment to humanitarian causes through FBM Brazil’s support.

A generous donation of 500 grocery baskets, 500 personal hygiene kits, and 9,000 liters of water will be delivered and distributed to struggling communities in Rio Grande, Brazil. This effort will be carried out in partnership with Central Ăšnica das Favelas (CUFA) in Porto Alegre, with J&T Express Brazil and Correios Sedex Brasil providing transportation.

The most recent and devastating Rio Grande natural disasters, that provoked floods, landslides, and extreme weather events, have left communities grappling with immense challenges, from widespread displacement to the destruction of homes, infrastructure, and livelihoods.

Given the context of these calamities and the urgent need to assist these families, FBM Foundation’s donation emerged as a powerful alliance dedicated to promoting positive change in communities worldwide. With FBM Brazil’s substantial contribution, the organisation aims to make an impact in supporting these communities.

Beyond financial assistance, FBM Foundation recognizes the power of awareness and advocacy in driving meaningful change. Through strategic communication efforts, the organisation aims to raise awareness for additional support from like-minded individuals and organizations.

At the heart of this donation lies a shared vision of creating a brighter, more inclusive world for all. By supporting Rio Grande do Sul, FBM Foundation reaffirms its commitment to making a tangible difference in the lives of those in need.
“As a foundation deeply rooted in Brazilian heritage, FBM Foundation takes pride in its origins and the rich cultural background of Brazil. We have a legacy shaped by the spirit of proximity, compassion, and innovation, so we want to honour its Brazilian roots while embracing a global perspective in its solidarity endeavours”, shares Renato Almeida, Director at the FBM Group.

As we continue this journey of solidarity, FBM Foundation invites individuals and entities alike to join hands in creating a brighter future for all. Through collective actions, we can uplift communities, inspire change, and leave a lasting impact on the world.

 

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LEON.BET partners with 9INE to become their Exclusive Online Betting House

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We at LEON.BET are thrilled to announce our partnership with 9INE, one of Europe’s top esports organizations known for their focus on Counter-Strike 2 (CS2). This partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favorite games.

As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. Our user-friendly interface, competitive odds, and commitment to fair play have made us a trusted name worldwide. We’re also dedicated to supporting young talents, believing it’s the key to a bright and promising future.

Through this partnership, we aim to combine 9INE’s expertise in competitive gaming with our innovative betting platform. This will create a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.

“We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey,” said our CGO.

“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see great future and prospects in this path.”

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