Latest News
Tipico Partners with AEG Presents
AEG Presents, one of the world’s largest live entertainment companies, and Tipico, the leading global sportsbook operator, have launched a strategic, first-of-its kind marketing partnership.
As part of the multiyear agreement, brokered by AEG Global Partnerships, Tipico will become the exclusive sponsor in the sportsbook category of multiple AEG Presents owned and operated music venues across Ohio and the surrounding area, including KEMBA Live!, Newport Music Hall, A&R Music Bar, The Basement and the Agora Theatre & Ballroom. Additionally, Tipico will become a presenting partner of the “Best Bet Concert Series,” which will take place annually at select venues.
To celebrate the new agreement, the partners will launch a ticket giveaway program with $10,000 worth of tickets for upcoming concerts at the participating venues throughout the month of December for music fans in the Ohio market. Fans who make a qualifying first-time deposit will be rewarded with Tipico bonus funds and be entered for a chance to win two tickets to a concert of their choice in 2023. Ohioans interested in learning more should stay tuned to Tipico and AEG channels or go to tipico.com/us/aeg to sign up and download Tipico from the iOS App Store or Google Play in Ohio.
The “Best Bet Concert Series” will include 32 select concerts a year with the presenting partner Tipico having the opportunity to engage attendees via custom on-site activations and special promotions. Tipico will also collaborate with AEG Presents to bring unique fan benefits and special offers to the sportsbook’s customers at each venue, including exclusive sweepstakes, as well as premium giveaways of VIP concert tickets, food and beverage items and more.
“Our research revealed that our customers are almost as passionate about attending concerts and music festivals as they are about watching and betting on their favorite sports. Our new customers can enjoy exclusive benefits at venues such as KEMBA Live! and Agora Theatre,” Adrian Vella, CEO of Tipico North America, said.
The partnership will increase Tipico’s brand awareness among new fan bases in Ohio, while providing its existing customers with exclusive access to world-class music and live entertainment events and performances. This is also the first partnership of its kind between AEG Presents and Tipico and the first time AEG Presents has had a partner in the sportsbook space at its music properties.
“We are very excited to welcome Tipico as our exclusive sponsor in the sportsbook category at our music venues in Ohio. Together, we look forward to continuing to bring unparalleled live music and entertainment experiences as well as unique on-site perks to the local residents we both serve across the Ohio region,” said Andrew Klein, Managing Director, AEG Global Partnerships.
Gambling in the USA
Terrible’s Mobile Gaming Introduces 5-Card Draw Poker in Nevada
Renowned for its deliberately different philosophy, JETT/Terrible’s Gaming is now revolutionizing mobile gaming with the launch of Terrible’s Mobile Gaming. Offering Nevadans fast-paced Multi-Player 5 Card Draw Poker on mobile devices statewide, this groundbreaking multiplayer app enables real-money games anytime in Nevada, complete with thrilling features like Royal Flush bonuses of up to $4,500, Four-of-a- Kind payouts of up to $175, and more.
“JETT/Terrible’s Gaming and the Terrible’s brand in general have been making life more convenient for Nevadans for over 65 years. Now, we are excited to bring that same level of convenience to mobile gaming—delivering the excitement of Multi-Player 5 Card Draw Poker directly to our customers, wherever they are, and within the palm of their hand,” said Tim Herbst, President, JETT Gaming & Terrible Herbst Inc.
To celebrate the launch, Terrible’s Mobile Gaming is offering a *deposit match of up to $500 every week. Download the Terrible’s Mobile Gaming app on the App Store and Google Play Store for *details:
- Download for iOS
- Download for Android
In collaboration with Real Gaming, one of Nevada’s pioneering licensed iGaming operators, Terrible’s Mobile Gaming integrates state-of-the-art technology to provide an unparalleled gaming experience across the state.
“Nevada players know that both the JETT Gaming and Terrible’s Gaming brands mean convenience, and that’s exactly what we’ve delivered,” said Lawrence Vaughan, co-founder of Real Gaming. “Players are loving it!”
Latest News
ClickOut Media casts its sports betting predictions for 2025
As the sports betting industry continues to evolve, the year 2025 is poised to usher in a wave of innovation, technology and strategic growth. Advancements in technology and data analytics are reshaping the way bettors engage with their favourite sports.
ClickOut Media, the established multi-channel marketing company whose expertise cover multiple niches including the betting sphere, takes a closer look at what the new year holds for sports betting predictions and how players, operators and regulators can prepare for the upcoming changes.
Rise of AI-powered predictions
Artificial Intelligence (AI) has already made its mark on sports betting, and in 2025, its ever-present role is set to expand. At the heart of AI’s influence lies its predictive analytics. Machine learning algorithms are becoming more sophisticated, capable of analysing vast data sets to predict outcomes with greater accuracy. Considering variables such as player performance, team dynamics, historical data and even weather conditions, these systems are providing bettors with increased real-time, data-driven insights. For operators, integrating AI into their platforms will be a game-changer, ensuring that the personalised approach guarantees users recommendations that align with their preference and risk appetite, transforming every bet into a bespoke experience.
Expansion of micro-betting
Micro-betting, the ability to place bets on specific moments within a game, will also see its presence within the landscape grow over the next 12 months. This will be particularly true in markets such as the US where sports betting is maturing as a product. With the proliferation of 5G and faster internet speeds, real-time micro-betting is becoming increasingly seamless which aligns directly with younger bettors who favour a dynamic and engaging betting experience. AI again makes its mark within this forecasted shift, with an ever-growing number of analytics platforms using the phenomenon to provide real-time data and predictions, allowing bettors to make informed decisions as games are unfolding.
Emergence of esports
When we think of sports betting, traditional sports like football, basketball and horse racing usually dominate the conversation. However, esports is no longer a niche market, rather a mainstream betting category with its influence set to experience a continued upward trajectory in 2025. Millennials and Gen Z, the digital natives, are leading the charge in esports betting with both groups not just watching esports, but actively participating, placing bets and engaging in fantasy leagues. According to a 2023 report by the Esports Integrity Commission, more than 70% of esports bettors are under 35. As more betting options emerge, driven by technological innovations like AI, mobile apps and cryptocurrency, sportsbooks are likely to expand their esports betting options to cater for a vast tech-savvy, youthful audience.
Blockchain’s growing influence
Originally created for the financial sector and trading of digital currencies, blockchain has been growing its reach in recent years with the sports betting sphere a market of particular interest that is set to make considerable strides in 2025. Sports betting has always been surrounded by a layer of controversy and risk of corruption. Blockchain technology has the potential to revolutionise the industry by offering greater transparency, security and fairness to players. Smart contracts, which automate payouts based on match results, are expected to gain steady adoption. A greater number of betting platforms will continue to also accept cryptocurrencies, putting more trust in the hands of bettors with no sharing of personal data required like bank account numbers or credit card details. User safety will also be strengthened through the reduction of data breaches and identity thefts that are linked to standard payment channels.
Conclusion
The sports betting industry in 2025 is set to be more dynamic, data-driven and user-centric than ever before. With innovations like AI, blockchain and micro-betting leading the charge, both operators and bettors will benefit from a more engaging and transparent ecosystem. For operators looking to stay ahead, focusing on technology, user experience and responsible gambling will be key to success. ClickOut Media, in its role as a global marketing and content company, remains committed to providing invaluable insight and coverage on the evolving and exciting developments as 2025 unfolds.
Gambling in the USA
Inspired Entertainment Partners with bet365 to Launch Revolutionary Hybrid Dealer Roulette Game
Inspired Entertainment, Inc. (“Inspired” or the “Company”) (NASDAQ: INSE), a leading provider of B2B gaming content, systems, and solutions, announced that its long-time partner and leading online gambling operator, bet365, will be the first customer to offer the Hybrid Dealer Roulette game in the UK in Q4 2024.
Hybrid Dealer is a new, US patented, game-changing online product category that offers players casino and gameshow content without the challenges associated with live-dealer products.
Hybrid Dealer Roulette is the second Hybrid Dealer game launched by Inspired, featuring stunning Virtual CGI and pre-recorded real-life hosts. The game is designed to mimic a live casino experience, with a countdown timer to place bets before each round begins and all players seeing the same results at the same time.
In this scheduled multi-player experience featuring leaderboards and chat, players will be part of a dynamic social gaming experience. With every spin, players will be treated to high-quality graphics and audio that engage and entertain.
“We are thrilled to partner with bet365 to bring this exciting new game to their players,” said Brooks Pierce, President and Chief Executive Officer of Inspired. “Hybrid Dealer is a whole new category of games, and through our advanced technology, bet365 will be able to provide a realistic Roulette experience to their online players without the expense and effort of dedicated studios and staffing.”
“This partnership is a testament to our dedication to providing the best online casino experience for our players through cutting-edge offerings,” said a spokesperson for bet365. “We are always looking for new ways to enhance the player experience and keep our players engaged. Inspired’s Hybrid Dealer Roulette game is an exciting innovation that we are confident will resonate with our players.”
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