PointsBet Receives Regulatory Approval and Launches in Louisiana


PointsBet Holdings Limited announced that its wholly owned subsidiary, PointsBet Louisiana LLC (PointsBet) has received launch authorization from the Louisiana Gaming Control Board and has taken its first bet in the State of Louisiana.

The launch in Louisiana marks the 4th state launch under the partnership with Penn National Gaming announced on 1 August 2019 (and extended on 26 March 2021) and represents the Company’s 12th online sportsbook operation in the US, following successful launches in New Jersey, Iowa, Indiana, Illinois, Colorado, Michigan, West Virginia, Virginia, New York, Pennsylvania, and Kansas.

“The PointsBet team is excited to share that we are now officially live in the Pelican state and that Louisiana is our twelfth state of online operations. The sports community of Louisiana, one that our very own brand ambassador Drew Brees is very familiar with, is unmatched with their devotion and passion for their local teams, the New Orleans Saints of the NFL, New Orleans Pelicans of the NBA and nationally recognized college football programs. We look forward to delivering Louisiana sports fans, from Bourbon Street to the Bayou, our fast, premium sports betting products. And, with the NFL and CFB season in full swing, the timing is perfect to showcase our live betting capabilities,” Johnny Aitken, CEO of PointsBet US, said.

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Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.


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