Latest News
Betsson Announces Zé Roberto as its Brand Ambassador
Betsson has announced Zé Roberto as its newest brand ambassador. The Brazilian former football player, who has a successful career worldwide, signed a three-year global contract with all brands in Betsson Group’s portfolio.
“Zé Roberto is the best strategic partner we could think of to represent and increase the notoriety of our brand in Brazil. At the same time, considering that he is known worldwide, we negotiated a global and multi-brand agreement, which allows the Betsson Group to use Zé Roberto’s prestige to promote our brands globally,” Andrea Rossi, Commercial Director for Southern Europe and Latin America at Betsson Group, said.
Despite hanging up his boots, the former player remains an icon and role model for the fans. His passion for sport and for Brazil is part of the synergy of the partnership with Betsson.
A great example of discipline and dedication, Zé Roberto retired in 2017 at the age of 43 and has a memorable history. In his career, the professional footballer passed through some of the main Brazilian regional teams, played in the Brazilian soccer team, and also succeeded in his international career in countries such as Spain, Germany, and Qatar.
Some of his main titles and achievements include winning two Copa America and two FIFA Confederations Cups and being part of the 2006 FIFA World Cup All-Star Team. Participating in the Champions League and La Liga when playing in Real Madrid; two FIFA World Cup with the Brazilian national team. Last but not least, four Bundesliga titles with Bayern Munich.
The technical terms of the partnership are the licensing of global player image use for all of Betsson Group’s brands, the designation of “Betsson Ambassador”, social media posts, and face-to-face activities such as events, photo shoots, meet and greets with fans, among others.
Compliance Updates
INCENTIVE GAMES RECEIVES FULL PAY-TO-PLAY GAMING CERTIFICATION IN BRAZIL
Incentive Games, a leading B2B games provider specialising in player acquisition and retention, today announced it has received full certification from Gaming Laboratories International (GLI) to offer its Pay-to-Play games in the Brazilian market.
This certification encompasses Incentive Games’ entire suite of games, random number generator (RNG), and remote gaming service (RGS), paving the way for the company to expand its reach into the thriving Brazilian gaming market.
Stewart Gove, COO of Incentive Games, commented, “This GLI certification is a huge milestone for us, and a testament to the hard work and dedication of the entire Incentive Games team. It demonstrates our commitment to delivering the highest quality and most secure gaming experiences to players worldwide. We are delighted to now offer our P2P games to licensed operators in the dynamic Brazilian market.”
Latest News
Play’n GO announce exclusive US release of hit title Piggy Blitz Disco Gold
Piggy Blitz sequel now exclusively available with DraftKings and Golden Nugget in Michigan, New Jersey, West Virginia, Pennsylvania, and Connecticut
Play’n GO, the world’s leading casino entertainment provider, has announced the exclusive US network release of its hit title, Piggy Blitz Disco Gold.
Piggy Blitz Disco Gold is a sequel to Piggy Blitz, which took the US by storm in 2024. Piggy Blitz Disco Gold sees the piggies move from breaking piggy banks to busting disco moves on the dance floor in a bid to collect Cash Coins and pile up Instant Rewards in a high-stakes dance-off.
The game is now exclusively available with DraftKings and Golden Nugget in the states of Michigan, New Jersey, West Virginia, Pennsylvania, and Connecticut until February 5th.
Anna Mackney, Head of Regional Sales US at Play’n GO added “Piggy Blitz was such a hit in the US last year, we couldn’t wait to release this eagerly anticipated sequel. Piggy Blitz Disco Gold has already hit the ground running since its release last week, and we’re excited to expand our US games portfolio with such a high-quality title.”
Compliance Updates
FBMDS obtains certification to operate in Brazil
FBMDS proudly announces its certification to operate in the Brazilian iGaming market, marking a significant milestone in its global expansion strategy. This achievement reinforces FBMDS’s leadership in the video bingo category and its commitment to deliver spotless quality, innovation and compliance to Brazilian operators and players.
With this certification, FBMDS becomes one of the few iGaming providers authorized to deliver certified, high-quality games tailored to the Brazilian market in which the brand is deeply enrooted because of its cultural background. This development not only strengthens the brand’s position in a rapidly growing sector but also offers Brazilian players and operators access to a portfolio of games that combine cutting-edge technology, cultural match, and world-class security standards.
“This certification represents a pivotal moment in our journey,” said Renato Almeida, Director at FBMDS. “It demonstrates our commitment to the Brazilian market, ensuring a safe, exciting, and fully compliant gaming experience for players, while empowering operators with premium certified content that drives engagement and growth.”
For FBMDS, this milestone aligns with its 2025 narrative: a roadmap focused on market expansion, innovation, and leadership in key iGaming segments. Brazil’s rapidly expanding market provides a prime opportunity to bring FBMDS’s renowned expertise in video bingo to a whole different level.
For operators, FBMDS’ certified games provide assurance of compliance with Brazilian regulations, while its innovative products and collections are designed to captivate players and drive business growth.
On what Brazilian players is concerned, online casino gaming enthusiasts can look forward to a personalized gaming experience that reflects their culture, preferences, and expectations, underpinned by the highest standards of excellence and safety.
Following this certification, FBMDS will launch a series of targeted marketing campaigns, event participations such as the SBC Summit Rio, in Rio de Janeiro, this February, and direct engagements with new clients. In the first quarter, FBMDS plans to strengthen its partnerships with operators and expand its footprint in Brazil through strategic initiatives and localized offerings.
FBMDS has long been a pioneer in the video bingo category, delivering innovative, culturally relevant titles that resonate with global audiences. Certification in Brazil is simply the recognition of its expertise and dedication to raising the bar in iGaming. By aligning its operations with local regulatory requirements, FBMDS ensures that its games offer a seamless, enjoyable experience while meeting the market’s unique demands.
-
Latest News5 days ago
Push Gaming makes market entry with several operators in Brazil
-
Compliance Updates4 days ago
BF Games Makes Strategic Entry into Brazilian Market
-
Compliance Updates5 days ago
Evoplay strengthens Brazilian market entry with RNG validation
-
Latest News5 days ago
Gaming Corps makes debut in regulated Brazil
-
Affiliate Industry2 days ago
MetaBet inks Gentoo Media partnership to enhance flagship sites
-
Compliance Updates3 days ago
Bragg Gaming is Live in Brazil’s Regulated iGaming Market
-
Latest News2 days ago
Plaza Hotel & Casino offering free stalls to temporarily rehome horses affected by the California wildfires
-
Interviews5 days ago
Patricio Molloy: WA.Technology is ready to raise the bar for LatAm in 2025