Canada
SG and WCLC Kick Off Single Game Sports Betting
Scientific Games Corporation and its longtime Canadian customer Western Canada Lottery Corporation (WCLC) introduced an array of new offerings for players, including single game sports lottery betting, real-time odds, and futures.
The launch is powered by Scientific Games Lottery’s sports betting engine, customized for WCLC to integrate directly with its central gaming system also provided by the Company. Scientific Games Lottery’s global sports betting business provides sports products and services to multiple lotteries in Canada, Europe, and the US.
“We’re extremely proud of the hard work by both the WCLC and Scientific Games Lottery teams that helped us rejuvenate the sports betting experience in western Canada and introduce real-time odds, futures and single game betting. By integrating new sports betting functionality with our gaming system, we’re now able to offer players an experience they’ve never had before,” Tedda Sandercock, Vice President of IT for WCLC, said.
As part of the modernization, WCLC offers several betting options under the umbrella of SPORT SELECT, including Point Spread, Pro-Line, Props, Over/Under, Pools, and Futures. There is a $100 limit on wagers.
“By using the new ticket builder functionality found online at sportselect.com, players can make their picks using real-time odds to generate a QR code which they then take to a lottery retailer to purchase their ticket. We’re thrilled to offer this convenient new online approach to building a betting slip, while maintaining a more traditional method of building a ticket at retail for players who prefer it,” Sandercock said.
“We are excited to collaborate with WCLC to bring another first-to-market lottery offering to western Canada and support WCLC’s strategic plan and generate maximum proceeds for the provincial partners it serves. This is another great example of a multi-channel solution from Scientific Games Lottery technology that is modernizing the lottery experience,” Christian Kometer, Managing Director International Lottery Systems for Scientific Games, said.
In addition to the new sports betting solution and central gaming systems technology, Scientific Games also provides WCLC with an online subscription program that utilizes a player account management platform as well as online instant games.
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
Canada
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.
The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.
‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.
‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’
AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’
Stay tuned for registration details early next year.
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