Canada
Online Casino Canada: A Closer Look at the Canadian Gaming Summit
The last year or so have been a challenging one for the gaming scene in Canada. In fact, it has been a challenging year for the gaming industry all over the world. It had been hoped that the turn of the year and the distribution of vaccines would allow us to put most restrictions behind us, but we have not yet reached that stage. However, that is not going to stop the Canadian Gaming Summit from happening this year.
The Canadian Gaming Summit
The Canadian Gaming Summit is scheduled to take place in June, and the organizers have made the decision to move the gaming conference online this year as they know it is important to keep strong connections in the online gambling industry. Additionally, despite the issues that the current global situation has brought about, there has been a lot of changes that happened in the Canadian gambling scene, and they want to share all the new updates with Canadian players.
The huge resilience that the Canadian gambling industry showed over the last year or so – restructuring business operations so that closures, re-openings, and closures were more manageable – is solid proof of the dedication and strong leadership of top companies and employees across the nation. Everyone knows how challenging the last year has been, but thanks to the wonders of technology, the Canadian Gaming Summit can go ahead virtually. Hopefully, next year it will be safer to meet in person once again, meaning that the conference.
The industry has a lot to catch up on and the intention of those organizing the Canadian Gaming Summit is to provide everyone interested in the Canadian gambling scene with relevant and informative panels that will educate. As well as this, they want to provide multiple ways that the industry and those involved in it can reach target prospects and clients.
The theme of this year’s virtual summit is, “Facing the Future Together”. They aim to recognize the industry’s current position and what way it might head in the future. The summit is going to have several keynote presentations, supplier software technology sessions, virtual networking receptions, and education sessions.
For the online casino Canada community in Canada, this is the only conference in the country that is there solely for the Canadian gaming industry. So, if you are from Canada and like to play for real money at the best betting sites, then we really recommend that you register via the Canadian Gaming Summit site.
A Quick Look at the Schedule
The conference is scheduled to take place on the 9th and 10th of June, and below we have provided you with what the schedule looks like at the moment for both of the days.
June 9th (times are EST)
Below is what the first day of the conference has in store for attendees:
12:00-12:45: Opening Keynote
12:45-13:00: Supplier Technology Session (topic to be decided)
13:00-13:30: Education Session: Cashless Wagering Implementation – A Case Study
13:30-13:45: Supplier Technology Session (topic to be decided)
13.45-14.15: Education Session: Demystifying Affiliates
14:15-14:30: Supplier Technology Session (topic to be decided)
14:30-15:00: Education Session: Getting Your Land-Based Sportsbook Offer Right
15:00-15:45: Closing Keynote: Ontario iGaming Update
15:45-16:30: Virtual Networking Reception
June 10th
So, now that we know what is on the cards for day one, let us review what can be enjoyed on day two of the summit:
12:00-12:45: Opening Keynote
12:45-13:00: Supplier Technology Session (topic to be decided)
13:00-13.30: Education Session: Integrating Online & Land-Based Gaming
13:30-13.45: Supplier Technology Session (topic to be decided)
13:45-14:15: Education Session: eSports & Sports Betting
14:15-14:30: Supplier Technology Session (topic to be decided)
14:30-15:00: Education Session: Mobile Gaming â Creating a Seamless Customer Experience
15:00-15.45: Closing Keynote
15:45-16:30: Virtual Networking Reception
What Are the Receptions?
At the end of each day, you will have noticed that there is a virtual network reception. If you are wondering what these are, please read on and all shall be revealed.
The organizers of this conference have always put a lot of energy and time into networking events. These networking events have always been very well attended and are fantastic ways for suppliers and attendees to connect face-to-face. The suppliers can be the likes of software providers (Microgaming, NetEnt, and Evolution Gaming) casino game providers (classic slot games, jackpot slots, virtual poker and a variety of other table games) known as online casinos, or any other type of business that provides something of use to the Canadian online gambling scene.
Although the 2021 Canadian Gaming Summit will be taking place online, the organizers are still going to keep to their tradition of having networking receptions at the end of both days. After an informative day of keynotes, technology sessions, and education sessions, the Canadian Gaming Summit will host a 45-minute virtual reception from 15:15 until 16:00 EST.
The virtual receptions will have a number of tables that those in attendance can join at will. Those who attend these virtual receptions will be able to see and communicate with anyone else who is at the same table, just like you would be able to do at a real reception. Moving between tables, you will find, is pretty easy as it is done with a simple click of a mouse. So, if you get bored and want to make a withdrawal to another table, you are free to do so.
The tables will be set up for specific topics such as sports betting, marketing, iGaming among other topics. They will be moderated by industry experts who can answer any questions that are put forward by the attendees about the topic in discussion. Most of the tables will be set up as open ones for attendee networking, while there will be sponsor tables that have been set up to allow attendees to connect with a variety of service/product suppliers.
You Can Be a Sponsor
If you are already an established online gaming company, then you can help support the Canadian Gaming Summit and you will get plenty of bonuses in return. One such bonus is that you will be given exposure before, throughout, and after the conference and this will be done via the Canadian Gaming Business magazine as well as the Gaming Business newsletter that is sent out to all attendees for free.
Below we have listed some other bonuses that might make you consider becoming a sponsor:
- Canada is one of the world’s most stable and vibrant gaming sectors.
- A great opportunity to interact with top Canadian gaming professionals.
- Your customers will get complimentary passes to attend the conference.
- You will get recognition as an important part of the gambling industry in Canada.
If you want to be a sponsor at the 2021 Canadian Gaming Summit, then pay a visit to their site and download their sponsorship kit.
BetVictor Canada has launched its new out-of-home advertising campaign across the streets of Toronto to promote NBA legend Tracy McGrady as its Safer Gambling Ambassador.
Two mobile digital trucks strategically targeting high-traffic areas near Scotiabank Arena, Rogers Centre, and major sporting events will provide prime audience exposure for the campaign, scheduled around Toronto Maple Leafs, Toronto Raptors, and Toronto Blue Jays home games.
To further enhance the campaignâs reach, BetVictor Canada has partnered with Clear Media Group to leverage digital taxi tops across Toronto, providing city-wide exposure with 100 taxis displaying key brand messaging. These digital taxi tops will run during peak evening hours (5:00pm â 9:00pm) on select dates until April 5th, 2025.
The campaign coincides with Problem Gambling Awareness Month, a nationwide grassroots campaign held each March that seeks to increase public awareness of problem gambling and promote prevention, treatment, and recovery services.
BetVictor Canada offers an array of tools and services to help its Canadian customers bet and play safely and responsibly, across a host of sports betting markets and online casino games.
Mark Harper, Head of Emerging Markets at BV Group, said: âBetVictor is delighted to be participating in the National Council of Problem Gambling campaign in March, to help increase public awareness of problem gambling and the need to promote prevention, treatment and recovery services.
âIn using our Safer Gambling Ambassador, Tracy McGrady, to raise awareness about BetVictor’s safer gambling tools such as loss limits, time alerts and product restrictions we are dedicated to ensuring all players have a safe gambling experience. #PGAM2025.â
Canada
AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers
The Alcohol and Gaming Commission of Ontario (AGCO) has served BetMGM Canada Inc. with an Order of Monetary Penalty (OMP) of $110,000 for violations of the Registrarâs Standards for Internet Gaming.
In two separate incidents in 2024, BetMGM engaged marketing companies who offered cash to members of the public in return for opening new BetMGM accounts. The marketing activities occurred in public forums, such as a major national trade conference. Under AGCOâs Standards, operators are responsible for the conduct of their third-party suppliers who are contracted to support the operator’s Ontario gaming business, and must require their third-parties to meet Ontario laws, regulations and standards (Standard 1.19).
Ontario is one of the first jurisdictions in the world to establish and enforce rules that strictly limit high-risk inducement advertising and marketing in the online gambling industry. Registered iGaming operators are prohibited from offering gambling inducements, bonuses and credits as part of their broad public advertising and marketing activities (Standard 2.05). These Standards exist to protect Ontarians from predatory advertising and promotional marketing practices in order to limit the risk of gambling-related harm.
A registered operator served with an OMP by the AGCO has the right to appeal the Registrarâs decision to the Licence Appeal Tribunal (LAT), which is an adjudicative tribunal independent of the AGCO and part of Tribunals Ontario.
QUOTE
âResponsible gambling safeguards and the protection of Ontarians on registered gaming sites is among our key priorities. The AGCO monitors the activities of all registered operators and their third-party suppliers to ensure they are meeting our high standards and we continue to take strong action to ensure they operate within the public interest.â
Dr. Karin Schnarr, Chief Executive Officer and Registrar â AGCO
ADDITIONALÂ INFORMATION
BetMGM Canada Inc. failed to comply with the Registrarâs Standards for Internet Gaming. Specifically, the licensee failed to comply with the following provisions of the Standards:
- 1.19 Operators are responsible for the actions of third parties with whom they contract for the provision of any aspect of the Operatorâs business related to gaming in Ontario and must require the third party to conduct themselves in so far as they carry out activities on behalf of the operator as if they were bound by the same laws, regulations, and standards.
- 2.05 Advertising and marketing materials that communicate gambling inducements, bonuses and credits are prohibited, except on an operator’s gaming site and through direct advertising and marketing, after receiving active player consent.
Contrary to the Standards, BetMGM Canada Inc. and/or their affiliates allegedly engaged in the following activities:
| a) | On or about January 13 and 14, 2024, BetMGM representatives were alleged to have attended the National Franchise Show and were offering $100 in cash to new players for opening a new account and depositing $15. |
| b) | On or about March 11, 2024, BetMGM acknowledged that its marketing affiliate âAbove the Streetâ had engaged in prohibited inducement marketing. The conduct resulted in 377 player sign-ups and $127,180.00 in commissions to “Above the Streetâ. |
| c) | On or about April 13, 2024, another BetMGM marketing affiliate âMaple Leaf Marketingâ engaged in prohibited inducements and marketing to induce on-site activations and acquire new players. The conduct resulted in 94 player sign-ups and about $34,000.00 in commissions paid to âMaple Leaf Marketingâ. |
BCLCâs new âWhatâs played here stays hereâ campaign is issuing an important reminder to British Columbians who choose to gamble â specifically that all net profit its operations generate stays in B.C. to help fund critical services like education, health care and community programs.
The campaign also reinforces that all other gambling websites operating in B.C. are illegal and take away funds from critical community programs and services.
âAcross B.C. and Canada, weâve seen incredible groundswell around the importance of buying and supporting local, and thatâs no different for British Columbians who choose gambling for their entertainment. We want our B.C. players to know they can find a world-class gambling experience in their own backyard, whether itâs at one of our 33 casinos, 3,400 lottery retailers, or online at PlayNow.com, and that the proceeds from their play with BCLC make a positive impact at home in their community,â Pat Davis, President and CEO of BCLC, said.
Along with illegal online gambling websites, BCLC also competes with Washington State and Las Vegas casinos, all of which aggressively market to B.C. residents.
âBCLC continues to raise awareness that these gambling options do not support B.C.âs economy and take away funds from vital provincial and community-based programs and services. In a time when British Columbians are standing united, we want to reinforce that playing together with BCLC helps make B.C. even better,â Pat Davis added.
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