Gaming Realms plc. has signed a four-year licensing deal with Scientific Games.
This marks an extension to the Company’s existing agreement with Scientific Games, in which Scientific Games has been provided exclusive rights to create and produce SLINGO-branded lottery instant scratch games, terminal generated and draw-based games. In addition, Scientific Games has the opportunity to offer SLINGO-branded digital lottery games. The renewed deal continues this existing agreement in the North American, European, UK, New Zealand, and Australian markets.
“We are delighted to extend our licensing agreement with Scientific Games, with whom we have worked very closely over the last 20 years. Our collaboration on SLINGO lottery products has proven to be very successful to date, with 550 million tickets sold valued at $1.7 billion, and we look forward to continuing our work together for the enjoyment of players,” Michael Buckley, Executive Chairman of Gaming Realms, said.
Liz Johnson, Director of Lottery Licensed Properties for Scientific Games, said: “Players love SLINGO. We are excited to have the opportunity to continue innovating more great retail and digital SLINGO games to help our lotteries generate funding for their beneficiary programs.
“SLINGO is perfect for extended play instant games, which have increased in sales by 26% over the past year, with retail sales of all SLINGO branded games up 87% from May 2020 to May 2021. The games also include an instant win feature for players to win an instant cash prize.”