ZenSports Receives Its Nevada Gaming License!


We are beyond thrilled to announce that ZenSports has officially received its non-restricted gaming license from the Nevada Gaming Control Board!

This is an absolutely huge milestone for ZenSports and the state of Nevada. It’s not easy to get a gaming license in Nevada, and Nevada is the gold standard for licensing throughout the world. We just went through the most rigorous set of investigations that exists out there, which puts us in a great position to be able to get licensed in other states throughout the U.S. as we grow and expand. It’s also a huge win for the state of Nevada because they’re getting an innovative, hard-working company that is looking to grow and become an integral part of the Nevada gaming ecosystem for many years to come.

In addition to ZenSports receiving its non-restricted gaming licenses, key employees Etan Mizrahi-Shalom and myself (both of us are Co-Founders of ZenSports) were found suitable by the Nevada Gaming Control Board, which is an extremely rigorous process and which now allows Etan and myself to operate gaming facilities and products throughout the state of Nevada.

Next Steps

The non-restricted gaming license will allow ZenSports to do the following within the state of Nevada:

  • Exercise our option for the Big Wheel Casino that we obtained from Strategic Gaming Management in July 2020.
  • Begin operating our sports betting platform at the Big Wheel Casino (pending final technical certification).
  • Exercise our option with Strategic Gaming Management to take over the sports book at Baldini’s and operate ZenSports from that location.
  • Pursue additional sports betting locations and expand ZenSports throughout Nevada as the company grows.

To begin with, ZenSports will only offer its sports book and fiat funding options within Nevada. However, we will seek approval for our peer-to-peer and cryptocurrency features in early 2022. We wanted to get into the Nevada market as soon as possible and not wait for additional approvals of our peer-to-peer and cryptocurrency features. Even just our sports book and fiat solutions offer a better user experience and performance than our competitors, so we’re confident we can win on those features alone. And then once our peer-to-peer and cryptocurrency features are approved in Nevada, it will be all the more rewarding for our Nevada customers to have the best sports betting experience possible.

International vs US Opportunities

As part of our strategy to focus and expand within the U.S. market, we decided earlier this year to cease our international operations. As a fast-growing startup, it’s important to have laser-focus. The U.S. market is clearly the biggest opportunity for growth, and we want to ensure that we have the utmost focus on executing on that strategy. If and when we re-enter the international market in the future, we’ll focus on locations that have equally high opportunities. All future international business by ZenSports would need to be first approved by U.S. regulators.

Again, we couldn’t be more excited to reach this tremendous milestone, and this is the first of many great things to come for ZenSports as we grow and scale into the U.S. market.

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George Miller has started working in the gaming industry as an Editor/Content Manager in 2016 and since then he has acquired many experiences when it comes to interviews and newsworthy subject covering. In 2017, he became Head of Content and he is responsible for the editorial team, press release and story covering on multiple websites that are part of Hipther Agency, including EuropeanGaming.eu.


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