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Play'n GO is returning to the Global Gaming Expo in Las Vegas this year
Play'n GO is returning to the Global Gaming Expo in Las Vegas this year

Gambling in the USA

Maverick Gaming Establishes Corporate Headquarters in Kirkland, WA

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Maverick Gaming Establishes Corporate Headquarters in Kirkland, WA

 

Maverick Gaming LLC announced they are in the process of moving their corporate headquarters to Kirkland, WA, a reflection of the company’s ongoing and long-term investment in Washington State. Previously located in Nevada, Maverick Gaming’s new headquarters will be located at 12530 NE 144th St. and will support at least 50 jobs.

“As we all work together to build a pathway through the impacts of the pandemic, we welcome Maverick Gaming to Kirkland as a partner in supporting family-wage jobs in our state’s regulated gaming industry,” said Kirkland Mayor Penny Sweet. “In just a few years, Maverick Gaming has shown a commitment to Washington – whether it is through their Maverick Cares community giving program or because they embraced being the largest private-sector employer of Teamsters Local 117. I look forward to Maverick Gaming continuing to deepen its investment in Kirkland and across our state.”

“I grew up in Hoquiam and am humbled and excited to be locating Maverick Gaming’s headquarters in my home state,” said Maverick Gaming CEO and co-founder Eric Persson. “Establishing our company’s corporate headquarters in Kirkland is just one of the ways that our team is prioritizing local commitments as we expand our investment in Washington. Our team works every day to offer something safe, fun, and accessible for our guests, and to be good neighbors doing our share of supporting the people who live and work in the places we operate.”

Kirkland-based Maverick Gaming employs approximately 2,000 teammates across the state, representing the largest private sector employer of Teamsters Local 117 and the only gaming company with a union workforce in Washington. On average, its properties generate $13 million annually in local tax revenues.

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SB 5212, a bipartisan proposal to allow licensed card rooms and race tracks to offer regulated sports betting in Washington, was recently heard in the State Senate’s Labor, Commerce & Tribal Affairs Committee. For Maverick, the ability to offer sports betting would create approximately 10 family wage jobs at each of its facilities licensed to allow this popular pastime and generate millions of dollars in new revenue for critical state services. A law passed in the 2019-2020 legislative session allows a tribal-only marketplace for sports betting, but Maverick Gaming continues to advocate for a system that can responsibly allow sports betting at a limited number of existing, already-regulated facilities like its cardrooms to create a new source of tax revenue, help combat the illicit marketplace for sports betting, and spur economic opportunity for all.

While large destination casino resorts and concert venues are widely recognized in Washington, Maverick Gaming properties are modest, neighborhood options for a game or a bite to eat that is close to home. Despite their smaller size, fees paid to the Washington State Gambling Commission by non-tribal card rooms like Maverick’s are part of what the agency relies on for enforcement of the rules and regulations. Maverick Gaming recently contributed $194,381 to the Evergreen Council on Problem Gambling as part of its commitment to prevent problem gambling.

Gambling in the USA

Zula Casino Kicks Off its Spectacular 1-Year “Zula-versary” with a Month of Events and Promotions

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Zula Casino launched its online social casino in the US exactly a year ago delivering more. More games. More rewards. More free-to-play entertainment through a personalized experience. Zula Casino marked its one-year launch by crossing the 1000 casino-game threshold – a milestone that positions it among the top platforms nationwide.

The month-long birthday bash intends to go over the top to give back to its amazing player community that helped make this first year so incredible. With its advent calendar format, players can unlock a special surprise each day ranging from a “Win-a-Vacation” event, a carnival event, free spins and new exclusive games, and a prize pool of over 25 billion Gold Coins (GC) plus 150,000 Sweeps Coins (SC) to be given out throughout the month. Over this period, Zula Casino will run other special events, including surprise happy hours with special coupons, various social media contests, and special giveaways.

“We’re incredibly proud of the player experience we’ve built over the last 12 months. The platform has garnered a substantial and loyal pool of players, and it’s not just because we offer one of the largest game selections from leading global providers, but also the exclusive experiences we’re providing, and the platform’s continued evolution with enhanced promotions, personalization, and seamless user experience,” said Tamar Laypan, Program Manager of Zula Casino.

Zula Casino has added over 1000 games across all categories over the past 12 months, including slots, jackpots, fish, table, plinko, megaways, crash, hold and win, tumble games, and more. These additions include top games like Big Bass Vegas and Fire Stampede, as well as branded exclusives like Gold Gold Gold 5000, supplied by Booming Games, and Sweet Bonanza 1000 by Pragmatic Play. With recent additions, Zula Casino now boasts 25 game providers, including Relax Gaming, Habanero, Evoplay, Pragmatic Play, RubyPlay, Gamzix, Let Us Entertain You Inc., to name a few.

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Zula Casino flourished in a tough and highly competitive market, launching its proprietary-integrated platform in September of last year. With an average TrustPilot score of 4.6 and almost 9K reviews, the online social casino is among the highest-rated free-to-play sites in the market.

Zula Casino was also previously shortlisted for the prestigious Global SBC Awards in the category of “Rising Star in Casino”.

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Gambling in the USA

NCPG Welcomes Diana Goode to the Board of Directors

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NCPG has announced the appointment of Diana Goode to the National Council on Problem Gambling’s Board of Directors. Diana, who has served as the Executive Director of the Connecticut Council on Problem Gambling (CCPG) since May 2018, brings over 25 years of nonprofit leadership experience to this role.

In her time with CCPG, Diana has championed initiatives that address problem gambling and promote responsible gaming across Connecticut. Additionally, she has played an active role on the NCPG Affiliates Committee, contributing valuable insights from her years of experience.

Before joining CCPG, Diana held executive roles in nonprofits focusing on poverty alleviation and financial literacy in Connecticut. Her academic credentials include a degree from Dartmouth College and an MBA in Finance and Marketing from the University of Connecticut. She resides in the Greater Hartford area, where she remains deeply engaged in her community.

Diana will serve an interim appointment in the Affiliates seat on the NCPG Board of Directors until Spring 2025.

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Gambling in the USA

Gaming Executives Positive on Current Business Conditions, Cautious on Future Growth Expectations

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Overall Balance Sheet Health, Access to Credit Continue to Improve 

In the face of slowing revenue expansion, gaming industry leaders continue to hold an overall positive view of the current business situation, with a notable improvement in credit conditions, according to the latest American Gaming Association (AGA) Gaming Industry Outlook.

The majority of respondents (88%) view the current state of the gaming industry as either good or satisfactory. Meanwhile, executives have a more conservative outlook on future business conditions, with respondents split on whether they expect conditions to improve over the next three-to-six months (3% net positive) and many expecting a decrease in customer activity (28% net negative).

“After years of very strong consumer gaming spending growth, expectations around customer activity over the next three to six months have cooled considerably,” said AGA Vice President of Research David Forman. “Still, gaming businesses remain well positioned, with executives touting strong balance sheets and more viewing access to credit as easy than restrictive for the first time in two years.”

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Gaming Executive Panel

Since Q1, gaming executives’ sentiment has shifted, with a greater number of respondents now expecting a decline in customer activity over the next three to six months (28% net negative, up from 4% net negative in Q1). Despite this, panelists foresee improvements in overall balance sheet health (34% net positive).

Additionally, more executives reported access to credit as easy (19%) rather than restrictive (3%) for the first time in two years, and fewer cite interest rates as a major limiting factor than in the spring.

Hotel (56%) and food and beverage facilities (56%) continue to be the main and growing focus of capital investment among operators, followed by live entertainment (28%) and casino floor slots (22%).

Meanwhile, gaming equipment suppliers now believe their pace of capital investment and game sales will decelerate (13% net negative).

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These expectations are impacted by evolving macroeconomic challenges, with uncertainty of the economic environment vaulting to the top of executive concerns (56%, up from 34% in Q1), followed by state regulatory concerns (31%), and inflationary or interest rate concerns and geopolitical risk (both 34%).

The Current Conditions Index 

The Current Conditions Index for Q3 2024 was 97.3, which is consistent with real annualized contraction of 2.7 percent. The Current Conditions Index measures real economic activity in the industry, as measured by gaming revenue, employment and employee wages and salaries.

The Future Conditions Index 

The Future Conditions Index, a leading indicator of changes in industry conditions, measured 98.9 in Q3. This indicates an environment in which real economic activity in the gaming sector, after controlling for underlying inflation, is expected to moderately decrease over the next six months (1.1% annualized rate).

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