Gambling in the USA

NBA Conference Semis: this week’s betting market movers and shakers from Cloudbet

Published

5 years ago

September 4, 2020

For all intents and purposes, it was a hell of a first round in the NBA playoffs. There were series sweeps (adios Philadelphia, adios Indiana) and a couple that went all the way (hello Houston, hello Denver).

There were buzzer-beaters and phenomenal scoring efforts heralding the emergence of the game’s next superstars (see Doncic, L., Murray, J.) as well as heart-breaking individual efforts that ultimately came to naught (see Mitchell, D.).

The game’s best-known player (see James, L.) rediscovered his imperious form, while the reigning MVP (Antetokounmpo, G.) needed a first-game scare before eventually rolling over his scrappy first-round opponents.

In the midst of all that, there was a temporary halt to protest yet another police shooting in America. Yes, there has been no shortage of drama in the NBA bubble, even without the crowd support and the home-court advantages conferred to higher seeded teams. Arguably, the games have been more dramatic precisely for those reasons.

With the first round out of the way, it’s appropriate for Cloudbet’s trading experts to look at the big movers in the outright markets, as we continue to head into the next stage – the Conference Semifinals – of the most audacious sporting experiment ever undertaken.

Celtic pride

Title odds: 7.09/+609 (from 14.7/+1374 at the start of the first round)

The Celtics have replaced Milwaukee as the favourites to take the Eastern Conference title after sweeping Philadelphia in the first round and taking a 2-1 lead over the Toronto Raptors. Jayson Tatum has been a stud in the playoffs, leading his team with 27 points per game, with solid support from Kemba Walker and Jaylen Brown. They’ve certainly stepped up and for now are more than accounting for the injured Gordon Hayward’s absence.

Meanwhile, their current opponents, the Raptors, have defied expectations this season even without star guard Kawhi Leonard, who left for the Los Angeles Clippers after leading Toronto to the NBA title last year. The Raps stellar run looked to be faltering in the face of a seriously motivated Celtics unit, even though they’ve kept their hopes alive with a Game 3 win.

Still, that win required a buzzer-beating 3-pointer from OG Anunoby, in a game where Boston looked a little too casual. Expect the Celtics to reapply themselves, and with Raps All-Star Pascal Siakam still in lacklustre form, Boston may just have the edge in talent.

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The markets slightly favour Boston to win the series in six games (3.5/+250) and move on to the conference finals.

Milwaukee Falters

Title odds: 7.79/+679 (from 3.52/+252 at the start of the first round)

The Bucks, title favorites for much of this year, have had a less than stellar bubble experience, and they’ve been big drifters in the past week. They’ve won just 7 out of their 15 games since the season restarted, a far cry from their 77% win rate during the regular season – and they’ve now lost the two opening games of their series against the Miami Heat.

There are now indications in the market that Milwaukee gets put out this round. The line on a Heat series win is now 1.57 (-173), compared with 2.39 (+139) for the Bucks.

Commentators have questioned Milwaukee’s ability to defend strong 3-point shooting teams and their ability to close out tight games. They’ve suffered from sloppy ball handling, giving them the second-highest turnover rate among teams in this year’s playoffs.

Don’t discount the star power: Giannis Antetokounmpo is a clear favourite to win his second-straight league MVP award, and he’ll do everything he can to give the Bucks their first title since 1974. He’ll need much more help from the likes of Eric Bledsoe and Khris Middleton, who have been inconsistent on the offensive end.

Antetokounmpo said as much after his team’s tight Game 2 loss against the Heat: “It’s about us. It’s always gonna be about us. That’s why we practice. That’s why we go through our game plan. That’s why we’ve got to come out and play harder,” he told reporters.

Miami heats up

Title odds: 8/+700 (from 29.4/+2846 at the start of the first round)

The Heat’s line has improved significantly after they swept Indiana 4-0 in the first round and kept their streak going against the Bucks. Miami cornerstone Jimmy Butler is playing close to his All-Star best, in spite of an indifferent (and very tight) Game 2 against Milwaukee.

Still, that game brought home how strong his supporting cast has been during these playoffs. This is a line-up that outgunned Indiana by an average margin of 10.5 points per match, and includes Duncan Robinson, who is fifth in the league for made 3-pointers this season.

Did we mention earlier that the Bucks have trouble defending 3s? The Heat made 37.9% of their regular-season attempts from beyond the arc, the second-highest rate in the league.

They can certainly pour on the points on a good day, but so can the Bucks. The key for Miami will be how they handle Antetokounmpo defensively, while keeping half an eye on his supporting cast to make sure they don’t light up. The Bucks know firsthand that a comeback is possible: Last year, they won the first two games against Toronto in the conference finals before losing four straight. Miami would do well to take heed – this series is far from over.

We the West

Los Angeles Clippers title odds: 3.14/+214 (from 3.84/+284 before the first round)

Los Angeles Lakers title odds: 3.54/+254 (from 3.77/+277)

While not a massive improvement in their lines, it’s worth just talking about the two LAs because of their star-studded line-ups, and because they’re favoured to face each other in the Western Conference finals.

The Clippers were efficient and effective in dispatching Dallas in the first round, even through injury and Covid-related personnel issues. Kawhi Leonard is the highest scorer of all players left in the playoffs, and his Clippers have averaged more points than any other unit in the postseason.

The Clippers are well rested compared with current opponents Denver, which had to survive a bruising 7-game series against Utah. LA are boosted by the return of guard Patrick Beverley from a calf injury, who will play big defensive minutes shadowing Denver stud Jamal Murray.

With all this in mind, markets favour the Clippers to prevail over the Nuggets in the current round. LA thumped Denver by 23 points in Game 1 of their series.

Meanwhile, after early bubble yips, the Lakers rediscovered their offense in their first-round 4-1 wine over Portland. GOAT contender Lebron James lifted his game when it mattered, as he has done frequently in his career. He’s currently the playoffs’ assists leader, with 10 dimes per game, while he and running mate Anthony Davis are in the top 10 for scoring.

The Lakers averaged 117 points in the Portland series, after posting 106 per game in the 8 regular season games in the bubble. They go up against a Houston Rockets team that can also score by the truckload, but is coming off a 7-game series against Oklahoma City. Rocket guard Russell Westbrook has been struggling with form and a thigh injury. All of that means the Lakers are heavy favourites (1.15/-654) to beat Houston (5.48/+448).

Results and odds are current as of 8am UTC on Friday 4 September

The Cloudbet Story

Cloudbet is a proud pioneer of crypto betting. Born in 2013 with a trailblazing spirit, Cloudbet embraced blockchain technology to give players privacy and financial freedom like never before. Since then, we have taken over 10 million bets, earning a reputation as the most trusted and secure name in the crypto-gaming space.

We wrote our own rules and audaciously created an industry we are highly respected in. But that’s just the beginning. As always, it’s what comes next that really excites us. We keep innovating, delivering world firsts time and time again.

Opportunities are boundless, and with the same passion and ambition that has taken us to the top, Cloudbet will keep enhancing the entertainment experience for players around

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Gambling in the USA

UNLV International Gaming Institute Announces 2025 ESPN Research Fellows

Published

17 hours ago

September 17, 2025

Peter Tolan

Selected research projects will generate new insights into how responsible gambling messages are delivered and perceived in the rapidly evolving sports media landscape

The University of Nevada, Las Vegas International Gaming Institute (IGI) is proud to announce the recipients of the 2025 ESPN Research Fellowships. This year’s cohort features a group of scholars whose proposals will advance understanding of responsible gambling messaging in sports media and its implications for consumer well-being.

Fellowships recipients include:

Dr. Brandon Mastromartino, Director of the Institute on Sports Wagering and Gaming and Assistant Professor of Experiential Marketing at the L. Robert Payne School of Hospitality and Tourism Management, San Diego State University. Dr. Mastromartino’s project will evaluate two of the NFL’s responsible gambling PSAs using a fan-centered marketing framework.
Dr. Chris R. Noland, Assistant Professor of Advertising at the University of South Florida’s Zimmerman School of Advertising & Mass Communications. Dr. Noland will examine the influence of celebrity endorsements and promotional inducements in Instagram advertisements on online sports betting behavior.
Dr. Ramon Silva Leite, Professor in the Postgraduate Program in Management at Pontifical Catholic University of Minas Gerais, Brazil. Dr. Silva’s project will investigate how responsible gambling messages are constructed and delivered through sports media, and how young sports bettors perceive and respond to them.
Dr. Sarah Stokowski, Associate Professor of Athletic Leadership at Clemson University’s Department of Educational and Organizational Leadership Development. Dr. Stokowski will investigate how college student-athletes perceive and interact with sports betting content on social media.

These projects will provide important insights into practical strategies that policymakers and the industry can adopt to help safeguard the wellbeing of sports enthusiasts and the public at large.

“IGI is tremendously proud of the work our previous Fellowships produced. A key goal of this initiative is to support innovative and impactful research to better understand the rapidly changing global sports and betting environment,” said Dr. Kasra Ghaharian, Director of Research at IGI. “This research represents critical perspectives on how gambling is represented in sports media and holds important implications for all gambling stakeholders.”

“Responsible gaming continues to be a priority for ESPN, and we are proud to continue our collaboration with IGI to support research that delivers real-world impact,” said Kevin Martinez, Vice President of ESPN Corporate Citizenship. “These new projects will provide valuable insights into how responsible gaming messages can be delivered effectively across sports media and help strengthen standards that protect fans everywhere.”

Each research fellowship lasts six months. Research results will be featured in an IGI webinar in 2026.

Gambling in the USA

Iconic Online Games Set for Land-Based Debut Through Collaboration of Gaming Arts and Evolution

Published

1 day ago

September 17, 2025

George Miller

Iconic Online Games Set for Land-Based Debut Through Collaboration of Gaming Arts and Evolution

Gaming Arts, LLC and Evolution, through its dedicated land-based slot games partner Bluhare Studios, announced a landmark collaboration to adapt a select group of Evolution’s most celebrated online slot titles for the land-based Class III gaming market. This partnership combines proven game mechanics, strong brand recognition, innovative features, and Gaming Arts’ suite of high-performance MOD EX cabinets to deliver products designed to meet the expectations of today’s land-based casino players.

The first wave of releases is scheduled for Q4 2025 in North America and will be available across Gaming Arts’ latest cabinet line-up: the MOD EX J55, MOD EX 227, and MOD EX 337. Four titles will lead the launch, each carrying a strong legacy in online gaming along with exciting new enhancements for the casino floor.

Divine Fortune has been a global standout since its debut, ranking as the number one title for Evolution in the United States. Performing well in New Jersey, Pennsylvania, Michigan, and in all states it can be found online. It’s no surprise it has inspired successful online sequels such as Divine Fortune Megaways and Divine Fortune Black. Now, this player favorite will make its long-awaited land-based debut. Developed in collaboration with Gaming Arts, Divine Fortune Ascensionbuilds on the success of the original with a fresh twist, introducing an all-new three-pot perceived persistence feature designed to heighten engagement.

Starburst, released in 2012, is one of the most recognizable slot titles in online gaming history and Evolution’s top performer globally. With its simple yet captivating gameplay, it has remained a staple for over a decade, inspiring sequels such as Starburst XXXtreme and Starburst Galaxy. Starburst Supernovareimagines this classic with a multiplayer-enabled format, launching as part of a two-game multi-pack. Both titles will feature a new perceived persistent bonus mechanic that culminates in a hold-and-spin feature, adding a fresh layer of excitement to an already proven brand.

This collaboration also creates new opportunities for integrated marketing campaigns across both online and land-based platforms, reinforcing brand engagement and building stronger connections with players.

“We are thrilled to be working with the Evolution team, which has long been an industry leader in creating compelling content for online gambling markets. This partnership allows us to work with two of Evolution’s most celebrated titles and bring them to a brand new player base”, said Greg Colella, Chief Product Officer, Gaming Arts.

“Bringing these iconic titles to land-based casinos represents a major step forward for Gaming Arts,” said Rob Ziems, CEO of Gaming Arts. “This collaboration goes beyond simply combining Evolution’s exceptional game brands with our latest MOD EX hardware. We are working closely with Evolution to effectively adapt these classics for land-based play while also innovating and modernizing them to create fresh, engaging experiences that will truly resonate with today’s casino players.”

Todd Haushalter, Chief Product Officer at Evolution, said: “Since the beginning of online gaming, content has traditionally flowed in one direction; from land-based casinos to online. That approach made sense, as it brought proven experiences to digital audiences. What excites us now is reversing that trend by taking some of the most successful games in the history of online gaming and bringing them to land-based casinos. Evolution is thrilled to be at the forefront of this shift. This collaboration allows us to bring our world-class IP to the incredibly talented team at Gaming Arts, and watching them work their land-based magic to adapt and reimagine our games has been truly inspiring.”

Gambling in the USA

TCSJOHNHUXLEY to Sponsor Inaugural G2E Dealer Championship

Published

7 days ago

September 11, 2025

Peter Tolan

G2E Las Vegas 2025 is set to host the first-ever US Dealer Championship, and TCSJOHNHUXLEY is delighted to announce its sponsorship of this landmark event. The championship, which celebrates the skill and professionalism of casino dealers, will take place at The Venetian Expo from October 7-9, 2025.

The G2E Dealer Championship will bring together the nation’s top casino dealers to compete for the title of “Best Dealer.” Contestants will be judged on their technical precision, game knowledge, and ability to provide a superior player experience.

As a proud sponsor TCSJOHNHUXLEY will be supplying all the Roulette tables for the competition, ensuring the highest standard of equipment for the championship. This not only highlights the company’s commitment to the dealers but also provides the perfect platform to showcase its renowned manufacturing expertise. TCSJOHNHUXLEY’s world-class Roulette tables are testament to the precision engineering and superior craftsmanship that has set the industry standard for decades.

Phil Lee, TCSJOHNHUXLEY Chief Financial Officer & Managing Director Americas comments, “We are delighted to be a part of the first G2E Dealer Championship, an event that truly celebrates the invaluable role of casino dealers. Dealers are the heart of the live gaming experience, and we are committed to supporting their success. Our outstanding Roulette tables will provide the perfect platform for these talented professionals to showcase their artistry and skill.”

The G2E Dealer Championship will take place at Booth #5225, located in The Strip at G2E.

The sponsorship underscores TCSJOHNHUXLEY’s unwavering commitment to the live gaming sector and the professionals who drive its success. The company invites all attendees to witness the championship and visit its stand at Booth #4439 during the expo to see its full range of innovative solutions.