Gambling in the USA
IWG and New Hampshire Lottery Launch Integrated e-Instant Games
Collaboration with Scientific Games produces linked digital and printed formats of two popular IWG seasonal games
IWG, the leading supplier of digital e-Instant games to member lotteries of the World Lottery Association and the North American Association of State and Provincial Lotteries, and the New Hampshire Lottery are launching two seasonal e-Instant titles, each with retail versions printed by Scientific Games.
The duo of seasonal fan-favorites from IWG, Halloween Extreme and Frosty Fun, will be added to the New Hampshire Lottery’s portfolio with Halloween Extreme going live on August 19, and Frosty Fun available from October 28. Both e-Instants are linked to their printed counterparts via cross-promotional Free Play awards intended to introduce retail players to the online versions of the games.
Converting its popular e-Instant titles into traditional retail versions has become common practice for IWG. Previously, for example, IWG’s Super Cash Buster game was co-produced as a retail scratch game for the Atlantic Lottery Corporation, Loto Quebec and Lotto New Zealand.
IWG’s reach across the North American lottery sector continues to grow rapidly and now includes partnerships with ALC, BCLC, Georgia Lottery, Kentucky Lottery, Loto-Québec, Michigan Lottery, Virginia Lottery and Pennsylvania Lottery.
Rhydian Fisher, IWG CEO, said: “Normally within the iLottery product offering, games that originate in retail make their way to online, but this is unique as it is the opposite of that. The New Hampshire Lottery has taken our successful e-Instant games and mechanics and applied them to retail tickets, which adds huge value for the retail experience, as players get new themes and mechanics from the iLottery offering.”
Charlie McIntyre, Executive Director of the New Hampshire Lottery, said: “Our recent IWG integration adds tremendous value to the New Hampshire iLottery experience, but the cross-promotional efforts with Halloween Extreme and Frosty Fun demonstrates how our partnership with IWG goes beyond that. We are excited to be launching Halloween Extreme and Frosty Fun in dual formats, and we are looking forward to more opportunities like this with IWG.”
Revo Casino and Social House in Conway, New Hampshire, has held its grand opening on Tuesday.
The Conway property is the latest addition to Revo’s growing presence in New Hampshire, joining locations in Dover, Lebanon, Manchester, and Keene.
Revo Casino and Social House’s new amenities include:
• Rebels: A bold dining experience with a full bar and great game-day energy. Revo’s signature restaurant serves up flavorful dishes like the Rebel Smash Burger, flatbread pizzas, and prime rib, making it the perfect spot to eat, drink and enjoy the action.
• Rebel Stage: Featuring live music every weekend.
• Revo Studio powered by iHeartMedia: An in-house broadcast center featuring live iHeart broadcasts. The studio also drives the Soundtrack of the Revolution, a curated music selection that sets the energy and vibe of the property.
Gaming Highlights: 75 thrilling casino machines, including Ultimate Fire Link Explosion, Huff N Even More Puff, and Devil’s Lock. Table games, including blackjack, roulette, and poker tables.
Speakers and guests at the event included Revo President Aaron Gomes, Executive Director of Mount Washington Valley Promotions Lisa DuFault, and the Mount Washington Valley Chamber of Commerce.
“It’s exciting to open Revo Casino and Social House and see the community’s enthusiasm for our gaming, entertainment and dining options. Beyond entertainment, Revo Casino and Social House will also support nonprofits across the Mount Washington Valley. We’re proud to be part of this community and contribute to its success,” said Gomes.
“This facility will make such an incredible difference for so many nonprofits in the Mount Washington Valley. The support that Revo Casino and Social House provides allows organizations like ours to better serve our communities and care for those in need. The impact is truly life changing,” said Lisa DuFault, Executive Director of Mount Washington Valley Promotions.
Spinomenal, the leading iGaming content provider, has made its US debut after launching an exciting collaboration with a leading operator in the state of New Jersey, and is anticipating many more valuable collaborations with top tier online casinos.
Following impressive growth rates, Spinomenal is making a major move into the New Jersey iGaming market, marking a key step in its global expansion. By entering this crucial U.S. region, Spinomenal will bring its innovative games to a new audience, strengthening its presence and leadership in the iGaming industry.
Spinomenal’s specially selected titles will be going live via Pariplay’s Fusion aggregation platform in the New Jersey market. Some of the outstanding titles being made available for NJ players are Demi Gods II, Majestic Wild Buffalo and Kitsune’s Scrolls.
This marks a major milestone in Spinomenal’s strategic expansion plan, as this debut establishes the company’s initial presence within the New Jersey market, with further growth anticipated across the US iGaming ecosystem. This move underscores Spinomenal’s commitment to expanding its global footprint and further solidifying its position as a leader in the online casino industry.
Lior Shvartz, CEO for Spinomenal commented: “After a decade of establishing and positioning Spinomenal as a leading provider in the iGaming industry, we have now taken a big leap and will provide our exciting content to the esteemed New Jersey audience. We are highly optimistic about entering this prominent market, following the process of obtaining approval from the DGE.”
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