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Penn National signs deal William Hill to operate M Resort’s sportsbook

 

Penn National Gaming has signed an agreement with William Hill for the operating the sportsbook of M Resort in Henderson, Nevada. The operations will commence, likely by May 2019, once necessary regulatory approvals are obtained.

The partnership means that William Hill has presence in 115 sportsbooks in Nevada. William Hill also provides sports betting technology and risk management services to Penn National Gaming properties in Mississippi, Pennsylvania and West Virginia.

“We are excited to expand our partnership with our friends at Penn National to operate the sports book at the M Resort. It is a fabulous property, serving the Henderson and Southern Highlands areas, as well as guests from out of town, and we look forward to bringing our market-leading product to these customers,” said Joe Asher, CEO of William Hill US.

“We are delighted to be teaming up with William Hill at M Resort,” said Ameet Patel, Sr. Vice President of Regional Operations for Penn National Gaming. “We have an active sportsbook at M Resort and we think our guests will benefit greatly from William Hill’s expertise.”

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