Gambling in the USA
Pollard Banknote Applauds Minnesota Lottery’s Record FY 2018 Instant Scratch Sales
Pollard Banknote Limited (TSX: PBL) (“Pollard Banknote”), a leading lottery partner that provides instant tickets, interactive solutions, and marketing support, congratulates the Minnesota Lottery on a record-breaking fiscal year 2018. The Lottery achieved its highest overall sales to date, reaching $596.5 million, driven primarily by instant scratch game sales, which also set a record of $411.2 million.
Pollard Banknote began its partnership with the Minnesota Lottery in 2007 and currently serves as the Lottery’s primary instant ticket supplier. Over the last 10 years, Pollard Banknote has supplied the Lottery with a full range of instant ticket products and services, including jurisdiction-specific design, marketing, and strategic recommendations.
The Lottery’s sales achievement is a result of various successful instant products and strategies. Pollard Banknote has worked closely with the Lottery on many initiatives including the introduction of outstanding game concepts—such as eye-catching oversized tickets (larger than 48 square inches in area), innovative products such as PlayBook Mini™, multi-scene games, and popular licensed brands like Frogger and Ultimate Getaway—and the development of creative prize structures.
In collaboration with Pollard Banknote, the Minnesota Lottery has become the U.S. leader of oversized tickets, currently offering three large-format games in the market. This year, Super Bonus Crossword and Xtreme Cash added to the Lottery’s previous five oversized tickets, all of which were printed by Pollard Banknote. Super Bonus Crossword is the Lottery’s best-selling $20 crossword game to date (based on 10-week average sales) and Xtreme Cash’s 10-week average sales were 87% higher than the average $10 game launched in Minnesota since 2009!
Minnesota Treasures—the first PlayBook Mini™ game launched in the U.S.—combined Pollard Banknote’s ‘fun-size’ version of its patented PlayBook® with prominent Minnesota landmarks. Measuring in at 4″ x 3.9″, Minnesota Treasuresbrought together multiple games with various play styles in one entertaining booklet. This game contributed to a remarkable 39% sales growth in the $10 category, based on a comparison of sales 10-weeks before and after its launch.
One of the Lottery’s most popular $5 games in 2018 was Double Your Money. Pollard Banknote developed a prize structure that allowed for starting prizes of $10 (double the cost the ticket), while maintaining the Lottery’s standard quantity and odds. The game’s 10-week average sales were 67% higher than the Lottery average $5 game launched since 2009!
“Pollard Banknote extends our warmest congratulations to the Minnesota Lottery on achieving a record-breaking sales year,” remarked Byron Peterson, Director, Sales & Marketing, Pollard Banknote. “This significant accomplishment is well-deserved and reflects the Lottery’s hard work, dedication, and commitment to creating unique and engaging player experiences for Minnesotans. As a partner to the Minnesota Lottery for more than a decade, Pollard Banknote is extremely proud of the Lottery’s success and we look forward to helping it achieve continued sales growth in support of good causes in the coming years.”
“We are very excited to have reached record-breaking sales in fiscal year 2018. This success translated into a record $145 million for our beneficiaries including the state’s General Fund and various environmental programs,” said Robert Doty, Executive Director of the Minnesota Lottery. “In addition to offering high quality, innovative instant scratch tickets, Pollard Banknote supports the Lottery with guidance and expertise in research and marketing, with the ultimate goal of increasing revenue for good causes in the state of Minnesota.”
The Minnesota Lottery has been supporting good causes throughout the state since 1989. Over the years the Lottery has raised more than $2.9 billion for programs that improve the quality of life for Minnesotans. In FY 2018, the Lottery returned a record of $145 million to its beneficiaries, including $77 million to the state’s General Fund, $66 million to environmental programs, and $2 million to support problem gambling prevention and treatment programs. For more information about the Lottery, please visit www.mnlottery.com.
About Pollard Banknote
Pollard Banknote is a leading lottery partner to more than 60 lotteries worldwide, providing high quality instant ticket products, licensed games, Schafer Systems retail merchandising solutions, and a full suite of digital offerings, ranging from game apps to comprehensive player engagement and iLottery solutions, including strategic marketing and management services. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales, and proceeds for good causes. Pollard Banknote also provides pull-tab tickets, bingo paper, and its Diamond Game and Oasis-branded electronic ticket machines to charitable and other gaming markets in North America. Established in 1907, Pollard Banknote is owned approximately 67.6% by the Pollard family and 32.4% by public shareholders and is publicly traded on the TSX (PBL). For more information, please visit our website at www.pollardbanknote.com.
Gambling in the USA
Games Global Launches Custom Slot Game Caesars Palace Frenzy with Caesars Digital
Launch marks the first bespoke game launch in the partnership between gaming operator and premier gaming provider
Games Global today announced the exclusive launch of Caesars Palace Frenzy, a Caesars-branded slot title that marks the first bespoke game launch on behalf of Games Global’s partnership with premier gaming operator Caesars Digital. Caesars Palace Frenzy is now exclusively live on Caesars Palace Online Casino in New Jersey with plans to expand to Michigan and Pennsylvania, offering players another highly engaging, operator-specific gaming experience with iconic Caesars Palace branding.
Caesars Palace Frenzy combines the excitement of the Las Vegas Strip’s iconic casino with innovative gaming dynamics crafted by Games Global. Designed exclusively for Caesars Digital online casino players, this game delivers an online slot experience with engaging gameplay, sophisticated graphics and dynamic features like scatter pays, multiplied free spins selected by a concentric wheel and a seven-tier jackpot line-up.
This launch demonstrates Games Global’s continued emphasis on partnering with top iGaming operators to deliver exclusive and custom gaming products to players.
“Working closely with Caesars Digital to create Caesars Palace Frenzy has been an exciting journey,” the Chief Executive Officer for Games Global, Walter Bugno, said. “This game is more than just an online slot experience, it is an adventure that mirrors the thrill and grandeur of one of the world’s most iconic destinations. We’re thrilled to see it come to life and deliver a unique blend of entertainment and gaming.”
“We’re committed to collaborating with top gaming providers to launch custom online casino experiences for our players that can’t be found anywhere else,” the Senior Vice-President and Chief iGaming Officer for Caesars Digital, Matt Sunderland, said. “Caesars Palace Frenzy delivers on that commitment by providing an elevated gaming experience that we’re certain our players will enjoy.”
Gambling in the USA
Alabama-Coushatta Tribe of Texas Announces Plans to Build New Casino Resort
The Alabama-Coushatta Tribe of Texas has announced the plans to build a brand-new casino resort on its Tribal lands in Polk County.
“We are incredibly excited to embark on this new chapter. This new casino resort will not only provide significant economic benefits for those living and working in the region, but it will also become a vibrant destination for visitors,” Ricky Sylestine, Chairman of the Tribal Council, said.
While specific details are still being finalized, the new resort may offer a variety of amenities including a state-of-the-art casino floor, hotel accommodations, and diverse dining and entertainment options.
The Tribe has engaged the architectural firm FFKR to design the new resort. FFKR is known for its innovative and creative designs. The Tribe is confident the firm will create a truly exceptional destination.
In addition to the new casino resort, the Tribe is planning an extensive remodel to its existing Ischoopa/One Stop Convenience Store and Truck Stop. The remodel will include adding electronic bingo machines.
The Alabama-Coushatta Tribe of Texas will be releasing news related to the new resort and any additional developments in the coming months.
Gambling in the USA
BetConstruct to Display Its Products and Services at Sigma Americas
BetConstruct, a leading company in iGaming technology and services, is heading to Sigma Americas in Sao Paulo, Brazil from April 23-25, 2024.
Sigma Americas is a major event focusing on iGaming with 10,000 delegations and more than 200 professional speakers. This event serves as an exceptional platform for participants to present their innovative offerings, engage with fellow industry leaders, and establish new business relationships.
BetConstruct is poised to introduce its cutting-edge products and solutions to the growing Brazilian market at the upcoming event. As a premier provider of online iGaming solutions, the company will showcase its comprehensive range of services to all attendees, offering diverse solutions tailored to meet their specific needs and preferences.
Moreover, BetConstruct will demonstrate its newest Spettacolare offer by Mr. First, which is a fleeting opportunity to maximise user profits and explore the potential of FTN.
Attendees of the event can find BetConstruct in the Transamerica Expo Center at Stand O60, where they will have the opportunity to gain a comprehensive understanding of BetConstruct’s products and solutions.
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